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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. Global ecommerce sales are projected to exceed $7 trillion by 2025.

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11 Key Retention Metrics You Need to Know

Smile.io

It’s estimated that 61% of consumers say they will switch to a competitor after one bad customer experience. The Ultimate Guide to Customer Retention in 2023 This guide to customer retention has everything you need to know. Strategies, tactics, tools, and full stack retention along with some examples.

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Pandemic prompts mobile to overtake email as consumers’ preferred communications channel during buying journeys, MoEngage data shows

365 Retail

Mobile has risen up the ranks during the course of the pandemic, to take the top spot over email as European shoppers’ preferred choice of communication from brands and retailers during their omnichannel buying journeys, the latest research from insights-led customer engagement platform, MoEngage , revealed.

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Top 7 Omnichannel Retail Trends for 2021

ROI Revolution

Of course mobile, social and physical commerce aren’t too far behind on the priority list. To make the customer journey between all of these channels seamless, retail leaders are making sure a holistic omnichannel strategy is a part of their digital transformation. Unified In-Store and Mobile Experiences.

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ecommerce in Nigeria – tips for success

Payoneer

Nigeria’s ecommerce economy has grown due to increased internet access and mobile phone ownership. The adoption of electronic payments has encouraged cross-border and B2B ecommerce and the ecommerce market is estimated to be worth $12 billion, projected to reach $75 billion by 2025.

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How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

Estimated to grow to $335bn globally by 2025, this peer-to-peer marketplace is set to further impact the traditional corporate-centred economic model. To have success you need to have the right ecommerce customer loyalty software. You don’t need to spend too much to create your own customer loyalty app. Market the program.

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2022 Predictions: Unified Commerce Increases Total Revenue

GetElastic

These businesses stand to benefit from focusing on improving customer experiences, a key finding in the report highlights that reducing customer effort increases revenue. Three areas contribute to the 20% predicted lift in revenue from the unified commerce model: conversion/acquisition, average order value, and customer retention.