article thumbnail

Unlocking the Power of Multi-Channel Programmatic Marketing

ROI Revolution

Embracing a multi-channel programmatic marketing strategy is no longer an option. Customers today want a seamless and personalized shopping experience across various touchpoints. 75% of shoppers use multiple channels before making a purchase. It’s time to embrace a multi-channel approach.

article thumbnail

How to Create a B2B Content Strategy

Kissmetrics

B2B and B2C content marketing require entirely different strategies. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals. Create Multi-Layered Content.

B2B 314
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best CRM for Shopify? Our Favorite Apps and Integrations

Groove

However, to effectively scale an e-Commerce business, it's important to integrate a customer relationship management (CRM) tool into your Shopify store. A CRM for Shopify assists business owners with sales, marketing, and customer service, freeing up time for you to put your focus into core business activities and product development.

Shopify 358
article thumbnail

Best CRM for Shopify? Our Favorite Apps and Integrations

Groove

However, to effectively scale an e-Commerce business, it's important to integrate a customer relationship management (CRM) tool into your Shopify store. A CRM for Shopify assists business owners with sales, marketing, and customer service, freeing up time for you to put your focus into core business activities and product development.

Shopify 358
article thumbnail

7 B2B Ecommerce Trends + 13 B2B Brands Changing How Businesses Buy

BigCommerce

B2B ecommerce will reach $1.2 of all B2B sales in the U.S. Just by the end of 2017, Forrester expects B2B ecommerce to reach $889 billion and represent 11% of total B2B sales in the U.S. That’s a monumental shift from outbound sales to inbound strategies for B2B businesses. personalized customer pricing.

B2B 251
article thumbnail

Wholesale Ecommerce Explained: 1 Site, 3X Sales with Automation and Personalization for B2B Online Wholesalers

BigCommerce

It’s hard not to start any article about B2B or wholesale ecommerce without dropping the market size bomb: Global B2B online sales surpassed $ 7.6 alone, B2B and wholesale ecommerce will top $1.1 That’s a 262% difference between B2B and B2C revenue globally, and a 68% difference in the U.S. trillion in 2017. In the U.S.

B2B 333
article thumbnail

17 B2B Ecommerce Companies Taking Advantage of a $6.7 Trillion Opportunity (+ How Your Brand Can, Too)

BigCommerce

Their team works with category-leading brands looking to launch B2B as well as Direct-to-Consumer including Cargill, Citizens of Humanity and Dollar Tree. By all the most recent reports, analysts have forecasted that global B2B ecommerce revenue will top $6.7 B2B ecommerce alone had already surpassed $5 trillion in revenue.

B2B 402