GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

Kissmetrics

SEPTEMBER 14, 2017

Combined with some SEO work, we end up ranking quite high on Google search results for keywords our target audience is searching for in their time of need. They rank first for the keyword “free SEO audit” with their free SEO Audit Tool. The value-offer of lead magnets are often pieces of content like: Case studies. White Papers.

SEO 279

SEO White Paper Document Improvements 279

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. In my mind, there have been three major phases in SEO. Think about those SEO basics as a qualifying competition you have to win to prove you deserve a chance at the Olympics –– or at even playing the game.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

FastSpring

JANUARY 8, 2019

Business to business (B2B). For example, a website visitor can fill out a form to download an eBook, and by clicking the “Download” button, they converted to a lead. Pay Per Click (PPC). Search Engine Optimization (SEO). Business to consumer (B2C). It typically supports multiple users in a collaborative environment.

Merchant Services 62

Merchant Services Payment Services Payments eCommerce 62

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Through a stellar content strategy. The end goal? Earned Media.

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Inflow Insights

JANUARY 3, 2021

Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Through a stellar content strategy. The end goal? Earned Media.

eCommerce 90

eCommerce Multi-channel Social Media Article 90