Shopify Invests in Wholesale Marketplace Faire, Expands Reach into B2B Ecommerce
Retail TouchPoints
SEPTEMBER 27, 2023
Shopify is aiming to expand its B2B offerings as wholesale businesses follow the lead of their B2C counterparts in moving online. Shopify’s Point of Sale (POS) will now also be the preferred provider for Faire’s seller and buyer community, enabling more seamless omnichannel sales across both online and offline channels.
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