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A Vendor’s Guide to B2B Ecommerce

FastSpring

According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. More choice and competition around shipping and payment options. There are lots of ways you can get your message across.

B2B 148
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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. You might see keywords (in your various metric tools) related to reviews of your eCommerce site, your return or shipping policy, coupons, sales, and other branded keywords. The end goal? How to Create a Content Strategy for eCommerce.

eCommerce 164
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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. You might see keywords (in your various metric tools) related to reviews of your eCommerce site, your return or shipping policy, coupons, sales, and other branded keywords. The end goal? How to Create a Content Strategy for eCommerce.