A Vendor’s Guide to B2B Ecommerce
FastSpring
DECEMBER 18, 2020
According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. More choice and competition around shipping and payment options. Social proof such as testimonials and customer stories.
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