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Top Customer-Driven B2B eCommerce Trends

GetElastic

However, it is important that B2B organizations do not become trapped in a B2C personalization mindset. While B2C personalization is based on driving revenue through transactions, B2B personalization drives revenue by optimizing efficiency. Delivering personalized error messaging. Offering personalized account management.

B2B 146
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A Vendor’s Guide to B2B Ecommerce

FastSpring

According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market. Shareable content that you can use to boost your profile on social media.

B2B 148
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Winning Loyal Customers: 5 Ways to Build Trust

Payoneer

Word of mouth is only getting stronger today since it also happens online on social media, forums and review sites. Millennials, on the other hand, prefer to chat with a company via social media and expect an immediate response. Active Social Media Presence. Conclusion.

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A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

There’s no way you can master every social media platform and every kind of content. As many as 74% of successful B2C marketers utilize this method. Do you want to increase your email list, boost sales, grow your social media following, etc.? B2C- business to consumer. Offer a White Paper.

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Facebook Ads Getting Too Expensive? Here’s How To Protect Your Digital Advertising Strategy

Liveintent

Facebook is the king of social media – and social media advertising. There’s also Twitter, which has 330 million monthly active users both B2C and B2B. The site now makes up nearly one-quarter of digital ad spend in the United States. By 2021, the content marketing industry is predicted to be worth $412.88

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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. The best eCommerce stores leverage the power of their blogs, social media, images and video streams to get more eyes on their products and increase conversions. The end goal? How to Create a Content Strategy for eCommerce.

eCommerce 164
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How to Drive Traffic to a Brand-New Site with Little to No Money

Kissmetrics

And of course, the tactics work for both B2B and B2C sites. Social media. Instead, you can co-publish blog posts together, record a webinar together, create a white paper, or anything else that you feel could be a good fit. It doesn’t matter if you are an ecommerce site or a SaaS company. Content marketing.

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