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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

It’s all about moving beyond your website and exploring channels such as marketplaces, social media, and comparison shopping engines. Consumers Are Shopping in More Locations Than Ever. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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56 Experts Uncover the 13 Quickest Ways to Increase Ecommerce Sales

BigCommerce

It’s brilliant for SEO, but also for validation and branding. Bill Widmer, Ecommerce SEO & Content Marketing Consultant, Bill Widmer. Sounds like a broken record but increasing recurring revenue is never a bad idea and it’s easy to implement with tools like PayWhirl on BigCommerce. Aaron Rubin, CEO, ShipHero.

eCommerce 420
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Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites

BigCommerce

Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise). Look for review and comparison sites. Comparison shopping engines can also bring in revenue by linking to your product pages.

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