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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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44 Pieces of Entrepreneur-to-Entrepreneur Business Advice

BigCommerce

Video is king right now on all marketing channels. We were focused initially on the look of our website as a differentiator, spending $$$ on customization that was not really apparent on mobile and made our site load slowly relative to competition. Turn customers into advocates. Business is all about customer experience.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. A few years ago, the team decided to launch a direct-to-consumer channel. Get it via your mobile device. See where you can fit in.

Workshop 419
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The truth of the matter is this: What makes your business successful is your dedication to customer experience, your market strategies, your operational efficiencies and the team of people you build. Mobile optimized site, checkout and full experience (out of the box) and fully customizable. Unlimited API call volumes.

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234 American Business Owners on Starting, Scaling and Staying Inspired

BigCommerce

Edie Ramstad, Owner, Weave Got Maille. We continue to attend shows, expand our social media following, and update our website for improved customer experience. Mobile growth is up 40% YOY. Mobile generates more traffic than desktop, although revenue numbers are lower. Ensure that you look at key metrics.