Smile.io

NOVEMBER 14, 2023

First-party data is information collected directly from your customers or website visitors. This can happen on your website, through your app, or via channels like email, a loyalty program, and text/SMS. Plus, you will have more marketing attribution with sessions stitched together for your analysis and retargeting efforts. 

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

Kissmetrics

JUNE 28, 2017

“I can see how many users clicked on this link or bought that product and ultimately converted into paying customers — isn’t that a form of engagement?”. They tell us that the customer clicked on this, or bought that, but they don’t tell us anything about the customer experience that we’re all so keen to improve upon.

White Paper 203

White Paper Customer Retention WooCommerce Definition 203

365 Retail

AUGUST 17, 2022

Start by understanding your customer. The most forward-thinking retail marketers are ‘progressively profiling’ customers’ interests, preferences, motivations and desires. Progressive profiling allows marketers to ask the next best question to expand their knowledge of an individual. Engage across every channel.

White Paper 57

White Paper Retail Payment Services Payments 57

365 Retail

MAY 29, 2024

Mid-market and enterprise retailers’ uptake of carrier management and post-purchase solutions increased in the first quarter of 2024 as retailers look to unify customer journeys, according to the latest research from Scurri , the next-generation delivery management platform.

Management 52

Management Customer Retention Retail Omnichannel 52