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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Decades of surveys have shown that a core motivation for brick-and-mortar shopping has been customers wanting to experience products in person before buying them. While the web may have become synonymous with “browsing,” the COVID-19 pandemic created a serious barrier between shoppers and leisurely real-world perusal of inventory.

SEO 263
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Ecommerce Chatbots 101: What Are They And Do You Need one?

GetElastic

While the number of options can at first seem disorienting, the majority of modern customers are using more than one channel to engage with brands and could have anywhere up to 20 touch points before buying. According to drift, they are the fastest growing brand communication channel. Reduced abandoned shopping carts.

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The Fulfillment Lab Review: Is This the Fulfillment Solution for You?

Ecommerce Platforms

GFS recommends the most strategic fulfillment centers for reducing shipping costs and boosting delivery spreads. We recommend opting for a tracked delivery service. Customer service: The Fulfillment Lab offers a team of experienced customer service professionals and a variety of support channels for users to choose from.

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The Importance of Mapping the Customer Journey in Ecommerce

Optimizely

Whether they’ve come across one of your tweets or are just leisurely browsing your ecommerce website, shoppers should have a basic understanding of what you do and sell at this point. When shoppers put one of your products in their shopping carts, they move into this category. Post-purchase engagements. One purchase.

eCommerce 252