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Even Your Shopping Cart isn’t Sacred

Bryan Eisenberg

Birth of the Shopping Cart. The first rolling shopping cart was created by a Piggly Wiggly owner in Oklahoma City. So in 1936, that store owner introduced a rolling cart to make shopping easier. In CRO terms, he reduced the friction of shopping to increase average order size. They don’t.

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Instacart Enhances Grocery Solutions with New AI Features, More In-Store Engagement Opportunities

Retail TouchPoints

The updates include new features for retailers that use the Instacart Storefront solution to power their ecommerce; updated functionality for its Caper Carts smart shopping carts; and a new app for Shopify that gives CPG brands access to Instacart Ads. Updates include: In-store rewards on Instacart’s Caper Carts.

Shopify 240
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Which Shopping Cart is Best for Your Business?

ecomdash

Well, this is why shopping carts like Shopify ang BigCommerce exist. A shopping cart is a type of ecommerce software that helps website visitors purchase items online. With the many options on the market these days, how do you choose the right shopping cart for you? We’re here to help. We’re here to help.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go. As a result, we’d like to walk through ways to properly sell across channels with Shopify POS Go.

POS 104
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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

While email marketing continues to be a consistent high-performing channel, it doesn’t mean messages can’t be improved for a greater chance of conversion. To make your automations more impactful, use workflow splits to send different messages based on their shopping cart total, purchase history or what they clicked on in the previous email.

Marketing 326
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Email Marketing Automation: How It Benefits eCommerce Brands

Groove

Email marketing automation is the use of software and technology to perform sales and marketing functions more effectively by using multiple channels and automating simple tasks. We often recommend either Klaviyo or HubSpot to our clients due to their abilities to integrate data and drive revenue for eCommerce businesses.

Marketing 283
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Klaviyo vs. Listrak: Comparing Platforms

Groove

Though both are great for increasing efficiency and creating a positive customer experience, we recommend keeping your core needs in mind when making a decision. For example, companies can see who abandoned their shopping cart and use that information to create an abandoned cart campaign. Cross-Channel Orchestrations.