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Retail Media: Everything You Need to Know

Retail TouchPoints

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

Retail 274
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PrestaShop vs Magento: Which E-commerce Platform is Right for Your Commerce Business

MagentoBrain

These themes can be modified using a WYSIWYG editor, allowing store owners to easily customize the look and feel of their online store without the need for technical expertise. It also offers integration with a range of payment gateways and social media platforms, as well as the ability to create custom integrations using its API.

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The Best CRM Software Guide (10 Top CRM Tools in 2020)

Ecommerce Platforms

CRM, or Customer Relationship Management Software in full, is a specialized system for driving your customer interactions. And to achieve that, a typical CRM platform comes with a set of tools for managing customer information, running email campaigns, messaging customers via social media, task management, workflow management, etc.