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8 Ways E-Commerce Teams Can Improve Brand Image

ChannelAdvisor

In the modern e-commerce environment, brand image and identity are everything — particularly if you distribute through online retailers. There is a preconceived notion that retail teams can do little about their brand’s image if their products are sold through third-party channels. Set Up a Selective Distribution.

eCommerce 105
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Does Psychological Pricing Work?

Wiser

There are many things consumers consider when making a purchase. With every shopper looking for something different, a few psychological pricing strategies can be used to maximize your selling efforts online. . Everything in their online store is priced uniquely. Strategy No. 1: Odd-Even . 9.99: Uneven or.99 Strategy No.