Remove Consumer Remove Omnichannel Remove Point of Sale Remove Specialty Retailers
article thumbnail

Cole Haan Deploys Platform Supporting Unified Commerce

Retail TouchPoints

“Our investment in Aptos ONE reflects our commitment to keeping pace with consumers’ evolving expectations. Cole Haan operates 90+ retail stores in the U.S. and Canada and more than 300 international store locations and also sells via department store and specialty retail partners.

article thumbnail

Continuing Omnichannel Success Post-Holiday Season

Retail TouchPoints

Post-holiday season for retailers is a period of recovery centered around understanding what happened during the holiday and how to move forward with the transaction cycle, while also preparing for ongoing omnichannel business. Post-Holiday Omnichannel Success. Post-Holiday Challenges.

article thumbnail

What is Point-of-Purchase Marketing?

Wiser

What is Point-of-Purchase Marketing and Why is it Important? Point-of-purchase marketing, sometimes referred to as point-of-sale marketing, is the practice of placing marketing material next to the products it is advertising. Point-of-Purchase vs. Point-of-Sale. Store Within a Store. Mobile Apps.