article thumbnail

How to Use Blockchain in Marketing Data Security

Kissmetrics

When cryptocurrencies emerged, it was primarily used for seedy transactions on the dark web. This technology can do more than buy and sell cryptocurrencies. It has the potential to impact how we work, even if you’re not planning to accept cryptocurrency as a payment method. How Does Blockchain Work for Data Security?

article thumbnail

Practice Empathy To Reduce Insider Risk

Forrester eCommerce

Fears of recession, tightening financial markets, and market downturns have led to layoffs in technology and cryptocurrency companies and have even impacted the cybersecurity space. These companies have valuable intellectual property and customer data that they must continue to protect during this tumultuous time.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Future of eCommerce: Trends to Watch in 2024

Algopix

Personalization and Data-Driven Marketing As eCommerce platforms gather more data on customer behavior, personalization will become increasingly sophisticated. It’s essential to invest in data analytics tools to better understand customer preferences and deliver personalized shopping experiences.

eCommerce 119
article thumbnail

Top 3 Must-Watch E-Commerce Trends in 2024: Stay Ahead

365 Retail

As more companies rely on online sales and marketing, the e-commerce landscape is growing. The integration of AI in e-commerce is set to streamline and automate various processes with chatbots and virtual shopping assistants providing instant customer support. trillion in 2024.

eCommerce 104
article thumbnail

Does Customer Age Matter for Fraud Prevention?

Retail TouchPoints

Once they’re in, they can make purchases with the victim’s stored payment data and rewards points, including items for resale and gift cards they can convert to cryptocurrency to fund other illegal activities. Screen every order, even those from returning customers. Don’t rely on 2FA to stop fraud.

article thumbnail

Top 3 e-commerce trends in 2024 you can’t afford to ignore

365 Retail

As more companies rely on online sales and marketing, the e-commerce landscape is growing. The integration of AI in e-commerce is set to streamline and automate various processes with chatbots and virtual shopping assistants providing instant customer support. trillion in 2024.

article thumbnail

July 2019 Monthly Marketing Recap

ROI Revolution

Welcome to lucky edition #3 of ROI Revolution’s Monthly Marketing Recap series! Last month , we covered marketing news like IRCE 2019, exciting campaigns we saw in June, and recent innovative augmented reality (AR) use cases. Marketing News Highlights. Amazon Prime Day 2019. Ecommerce + Consumer Packaged Goods.