article thumbnail

The 5 Step Approach to Cross-Channel Customer Engagement

Kissmetrics

You want every interaction to embody brand consistency and offer customer satisfaction. With the right strategy, your team can drive product sales and achieve more customer retention. Analyze Your Customer Data. Too many marketers rely on guesswork when it comes to their customers’ behaviors. Image Source.

Channel 226
article thumbnail

Talking Shop: Going the Extra Mile with Side Kicks

Smile.io

When your average customer is willing to drop thousands of dollars for one pair of shoes, it’s worth keeping them around. based premium sneaker brand Side Kicks decided to prioritize its customer retention strategy.  jewelry item engraved with their initials. Keeping this in mind, U.K.-based

Gifts 53
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Best Ecommerce Customer Loyalty Programs by Industry

Smile.io

This will be enough to keep customers thinking of Debongout’s for its next big furniture purchase while protecting the brand’s margins. Best loyalty programs in the Jewelry and Accessories industry Swarovski Club Swarovski Club offers 3 branded VIP tiers for customers to strive for.

article thumbnail

How To Rethink Your Customer Segmentation Efforts To Be More Profitable

eCommerceFuel

.” — ECF Member Why Customer Segmentation Matters Personalization: Tailor your messaging to fit individual needs and preferences. Optimized Marketing Spend & ROI: Direct resources to high-value customer segments for maximum returns. Customer Retention: Retaining your biggest brand advocates or converting “minnows” to whales.

article thumbnail

The State of Ecommerce Customer Loyalty in 2023

Smile.io

Clothing and Jewelry remains the top category in 2023, while Home Goods saw the most significant increase of 20.9% Customer Lifetime Value 💡 Customer Lifetime Value is the average total value of all orders placed at a store with a Smile.io reward discount code over a customer’s lifetime. YoY increase.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Jewelry, lodging, and department stores saw the biggest yearly sales growth compared to the other sectors measured in Mastercard’s SpendingPulse Report. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Jewelry, lodging, and department stores saw the biggest yearly sales growth compared to the other sectors measured in Mastercard’s SpendingPulse Report. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.

eCommerce 148