Customer Data Social Media Technology White Paper 
Retail TouchPoints
MARCH 8, 2021
As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction.
365 Retail
MAY 10, 2024
They’re talking with or messaging customer service. They’re following you and talking about your products on social media. What are data gaps and how do they affect my ability to market effectively with first-party data? Exactly what they sound like, data gaps are the gaps organisations have in their customer data.
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365 Retail
MAY 15, 2024
In this final installment of our three-part series, where we: Part one: Unpacked how to unlock the power of first-party data Part two: Answered your most burning first-party data questions Matthew Biboud Lubeck, VP of Amperity EMEA We now deep dive into the dos and don’ts of first-party data.
ROI Revolution
DECEMBER 13, 2021
Walmart’s DSP will be the first full-stack DSP built on The Trade Desk, a leading global DSP solution that provides both first-party data and third-party data. Target doesn’t yet have its own DSP, but brands and retailers can connect their own DSP to Target’s customer data and advertise to segmented audiences. December 6.
ROI Revolution
DECEMBER 6, 2021
They provide brands with the opportunity to leverage newer technology like smart TVs and other consoles as a new place to advertise to key audiences. Third-party data from The Trade Desk’s own DSP will also be available for even more granular ad targeting and ad inventory options. November 8. billion this year after reaching just $63.3
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