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Customer loyalty heavily dependent on ‘last mile’ service

Retail Technology Review

Consumers are choosing who they shop with depending on the ‘last mile’ service provided, new research has revealed. Long delivery times top the list of frustrations for consumers (50%), followed closely by paying for returns (42%) and limited stock availability (38%).

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Segmenting Your Shoppers For Higher-Value Customer Acquisition

Optimizely

Internet Retailer recently published an article called “The Knowledge Gap” in their April 2017 issue. The article discussed how today’s top retailers are able to deliver more personalized messaging and gain an edge over their competitors in terms of how they acquire, communicate with, and retain customers.

Customer 170
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Reducing returns abuse without sacrificing customer experience

Retail Technology Review

For merchants, delivering a great customer experience (CX) has always been high on their list of priorities. It’s essential for fostering customer loyalty, and increasing top-line revenue.

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5 Tips for a Great eCommerce Returns Process

lateshipment

Research has shown that having a generous return policy can increase your store’s sales but doesn’t necessarily translate into an increased volume of returns because great return experiences increase customer loyalty. This article will cover some essential tips to help streamline your store’s return process.

eCommerce 279
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How to Conduct Online Market Research for Your Ecommerce Business

BigCommerce

Often, the second-comer wins customer loyalty. Here are a few ecommerce and retail industry publications to check out: Internet Retailer. So often those businesses that come to market first make mistakes in the uncharted territory. Think about MySpace and Facebook or even Yahoo and Google. Entrepreneur.

Marketing 354
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How to Set Up an Ecommerce Loyalty Program to Improve Retention, Build Community and Drive 5X in Sales

BigCommerce

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

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24 eCommerce Experts to Follow Now

GetElastic

He spent years in direct marketing having co-founded a successful catalog firm, and was recently named a Top 50 Global Thought Leader on Customer Loyalty. He has been quoted in the Wall Street Journal, Internet, Retailer, Bloomberg, and more. itok=NKOQLXM0","video_url":"[link] Video (Responsive)."]}.

eCommerce 113