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UK retailers look to post-purchase tracking solutions to increase repeat purchases and customer loyalty, Scurri data shows

365 Retail

New data from Scurri , the next-generation delivery management platform, reveals nearly 9 in 10 (88%) UK retailers believe a branded post-purchase tracking solutions built into the delivery experience improves customer shopping journeys, leading to an increase in repeat purchasing (44%) and loyalty and retention (44%).

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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. Even for known customers, email and other remarketing campaigns produce low yields, especially since consumers are quick to move on to other alternatives.

Marketing 189
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25 B2B ecommerce experts to follow

GetElastic

Budde is an 18-year veteran in the B2B industry, with experience spanning markets at large and mid-size enterprises, including roles in digital, ecommerce, product management, operations and engineering. He has been considered a leading authority when it comes to boosting customer loyalty and ecommerce conversions.

B2B 144
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30 B2B ecommerce experts to follow

GetElastic

John Bruno , VP, Product Management, Elastic Path (former Forrester Analyst) Bruno has been shaping the future of B2B digital commerce for some time now. With more than a decade at HID Global, she has held roles in sales management, channel marketing, product marketing/management, international sales and marketing communications.

B2B 163
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Offering personalized account management. AI in ECommerce: The Future of the Customer Experience.

B2B 146
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Kibo’s Perfect Sync Streamlines Data for Seamless Support

Kibo

Perfect Sync empowers your support and sales associates to access up-to-the-minute product and order information and offer targeted promotions and save-the-sale appeasements—culminating in increased brand loyalty and sales. To learn more about Perfect Sync, download this Snapshot.

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How to Apply the 8 Lessons of Amazon Operations to Your Retail Strategy

Dynamic Action

DynamicAction’s Co-founder and Chief Data Scientist recently penned How Amazon Does Data—And What you Can Learn From It — a retail strategy white paper containing 8 tactical lessons from Amazon’s playbook. Mulberry teams constantly fine-tune the customer journey. It’s impossible to manage the business down at the product level.”