GetElastic

SEPTEMBER 26, 2019

John Bruno , VP, Product Management, Elastic Path (former Forrester Analyst) Bruno has been shaping the future of B2B digital commerce for some time now. With more than a decade at HID Global, she has held roles in sales management, channel marketing, product marketing/management, international sales and marketing communications.

B2B 163

B2B eCommerce Multi-channel White Paper 163

ROI Revolution

DECEMBER 13, 2021

Amazon DSP provides both managed-service and self-service options. To get access to DSP inventory plus consultative services, the managed-service option is the way to go. Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% this year to reach $13.41

Multi-channel 78

Multi-channel Consumer Marketing Channel 78

ROI Revolution

DECEMBER 6, 2021

Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% Kroger’s customer loyalty program will be the source of the new marketplace. Kroger is able to retain and use 96% of the data gathered from transactions tied to its loyalty program. billion in 2020.

Multi-channel 78

Multi-channel Consumer Marketing Shipping Costs 78

ROI Revolution

NOVEMBER 1, 2021

Kroger’s customer loyalty program will be the source of the new marketplace. Kroger is able to retain and use 96% of the data gathered from transactions tied to its loyalty program. Amazon DSP provides both self-service and managed-service options. US digital ad spend for CPG is expected to increase 16.4% billion in 2020.

Multi-channel 78

Multi-channel Consumer White Paper Marketing 78