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Ecommerce Growth-Hacking With Data-Driven Decisions

Omnisend

Ecommerce data drives almost every business decision for online merchants. This is in no small part due to the goldmine of valuable insights it provides—a merchants’ own performance, customer behavior, and their relative position among their competitors. The Importance of Data-Based Marketing in Ecommerce.

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10 ecommerce metrics & KPIs you must measure in 2022

Omnisend

M easurable: Ensuring that each metric you track is measurable, since ecommerce analytics can’t work on predictions or guesses. A ctionable: Tracking metrics that allow you to change and improve your ecommerce store by taking specific actions. Customer retention rate (CRR).

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8 Best Ecommerce Analytics Tools

Omnisend

Understanding ecommerce metrics allows you to identify your strengths and weaknesses, gauge your performance against your competitors, and learn how different tactics affect your overall strategy. Because data itself is useless without context, you need to ensure that you have a good analytics tool that is custom-made for ecommerce.

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How 5 Brands Grew Their Customer Lifetime Value 2X in Less Than 1 Year with Loyalty Programs

BigCommerce

After all, the sure fire sign of a healthy brand is a growing number of repeat purchases from already existing customers. The above is a screenshot of BigCommerce’s out-of-the-box ecommerce analytics Customer report. You can clearly see the number of new vs. returning customers. How to Use CLV — and Why it Matters.

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The Best Shopify Analytics App: Our Round-Up for 2021

Ecommerce Platforms

If so, you're likely already relying on analytics tools to provide that data. Using analytics unlocks a fair few benefits, including: Being able to gather accurate data to offer better, personalized, customer-focused marketing and customer service. . Get a proper feel for customer retention and churn.

Shopify 211
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Best CRM for Startups in 2023 (Free and Paid)

Ecommerce Platforms

Companies can access everything from ecommerce analytics, to email marketing tools and integrations with SendinBlue to help enhance your customer retention strategy. Metrilo is very flexible for business leaders, with no limits on users, traffic, data, or emails on any of the plans available.

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Best Analytics and Reporting Tools for eCommerce in 2023

Algopix

In today’s fast-paced digital landscape, data-driven decision-making is critical for the success of any eCommerce business. To gain valuable insights into customer behavior, sales patterns, and marketing performance, eCommerce entrepreneurs must rely on advanced analytics and reporting tools.