Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

ecomdash

APRIL 23, 2019

We could talk all day about the differences between new customers and repeat customers, but really you only need to know two things: It costs 5x more to attract a new customer than to retain an old one. Repeat customers spend 67% more than new customers. The data doesn’t lie. Use Hashtags.

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

Kibo

FEBRUARY 3, 2023

Whether you’re a B2B company selling recurring services or a DTC company selling product subscriptions, customer retention and happiness are at the core of a successful business. In this article, we’ll outline four strategies to help boost your retention rate and discuss how technology will help you implement these strategies.

Customer Retention 62

Customer Retention Subscription Payment Services Customer 62

Retail TouchPoints

MARCH 27, 2023

. “Visit Local will provide Half Price Books with the information we need to help us learn more about our customer base,” said Becky Gomez, Marketing and Ecommerce Director for Half Price Books in a statement. “The data Visit Local provides will help us make important decisions to help continue the growth of our bookstores.”

Books 247

Books Customer Retention Social Media Mobile 247

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue.

Customer 88

Customer Customer Retention Social Media X-cart 88

Omnisend

SEPTEMBER 9, 2021

Ecommerce data drives almost every business decision for online merchants. This is in no small part due to the goldmine of valuable insights it provides—a merchants’ own performance, customer behavior, and their relative position among their competitors. The Importance of Data-Based Marketing in Ecommerce. At what times?

eCommerce 148

eCommerce Customer Retention eCommerce Analytics Improvements 148

Retail TouchPoints

FEBRUARY 8, 2023

Another major benefit of email marketing is that you never have to compete with algorithms on social media or search engines. You control your data, the number of subscribers, messaging, and personalization — with better ROI compared to ads. Become active on social media. There are 4.2 There are 4.2

Social Media 221

Social Media Retail Customer Retention Consumer 221

Retail TouchPoints

JULY 10, 2023

Unlike traditional AI that is used to detect patterns and make decisions, generative AI models use neural networks that are trained with massive amounts of data to create new and original content — all from just a few typed questions from a person. Retailers have a vast amount of data about customer shopping behavior and purchase history.

Merchant Services 262

Merchant Services Shipping Costs Retail Social Media 262

Kissmetrics

MAY 4, 2021

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Conversations don’t end on social media.

Social Media 334

Social Media Blog Channel Events 334

Retail TouchPoints

JANUARY 31, 2024

Between best-in-class customer service at its cafes in Atlanta and Savannah, Ga., and affable storytelling and education through its digital channels like social media and email, PERC opened the doors to be able to communicate with its most faithful fans in a more direct and personal way. “If

Marketing 225

Marketing Customer Retention Shopify Social Media 225

Retail TouchPoints

JANUARY 18, 2022

According to Clarus Commerce data, 28% of consumers say they enroll in loyalty programs for immediate benefits, with the intention of unsubscribing at a later time. Instead, you can convert short-term shoppers into lifelong customers with these tips: Do research on top motivators for customers.

Customer Retention 265

Customer Retention Social Media Shipping Point of Sale 265

Kissmetrics

JUNE 29, 2021

Without a customer, you don’t have a business. Without consistent customers , you don’t have a stable business. A little caveat here is businesses should also focus on customer retention , which is different from an acquisition. Social Media. 3 Examples of Successful Customer Acquisition.

Customer 276

Customer Social Media Customer Retention eCommerce 276

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 184

Customer Loyalty Customer Retail Shipping Costs 184

lateshipment

MAY 28, 2020

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). Customer Acquisition Cost (CAC): Are You Spending Too Much on Acquiring Customers?

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

Retail TouchPoints

MAY 8, 2024

One of the biggest reasons, according to data from Contentsquare , is that while merchants are investing in paid advertising to drive more traffic to their sites, their experiences are riddled with experience gaps that ultimately create frustration for shoppers.

Merchant Services 204

Merchant Services eCommerce Channel Mobile 204

lateshipment

APRIL 1, 2020

In this article, we will look at why last-mile customer satisfaction is crucial and explore the best way to measure it. They do not hesitate to write poor reviews on the social media channels of a business or on review sites if faced with parcel delays or losses. Increase Customer Retention & Lifetime Value.

Improvements 225

Improvements Payment Services Customer Shipping Costs 225

Algopix

JANUARY 19, 2021

For example, is the traffic coming from a search engine or a social media post? Customer Retention Rate. This is the percentage of customers you have retained over a period of time. After making any change to the store, compare the retention rate before and after to see the effect. Sales Per Employee.

Retail 78

Retail Customer Retention Social Media eCommerce Platforms 78

Retail TouchPoints

AUGUST 28, 2023

ecommerce sales this holiday season are forecasted to reach $273 billion , a 1% year-over-year growth rate, according to the Salesforce Shopping Index , which tracks online data and preferences of 1.5 billion consumers worldwide. growth rate lags the projected global growth rate of 4% , which Salesforce forecasts will generate $1.19

Shipping Costs 201

Shipping Costs Gifts Fulfillment Consumer 201

RTP blog

JUNE 26, 2017

We think with the help of Big Data, predictive analytics and some savvy marketing, the retail industry can bounce back. Many people are under the impression that great marketing is an art, but the field of data science has introduced a scientific component to marketing campaigns. For brands and retailers, data is also a game-changer.

Retail 150

Retail Shipping Costs Customer Retention Customer Experience 150

Omnisend

SEPTEMBER 29, 2021

One of the best ways to do this is by increasing customer retention rates. In this article, we’re going to discuss the best ways to identify customers that are an immediate ecommerce churn risk. Using churn management strategies you’ll be able to quickly prioritize your marketing efforts toward these high-risk customers.

Customer 148

Customer Customer Retention Social Media Merchant Services 148

Ecommerce Platforms

APRIL 5, 2023

There are multiple angles from which you could approach positioning to make yourself distinguishable: product differentiation, the target group of users, pricing, quality, convenience, and customer service. Once you have it, you can create a persona that represents your ideal customer. Customer acquisition cost. Email open rate.

eCommerce Marketing 104

eCommerce Marketing eCommerce Social Media Marketing 104

Smile.io

MARCH 8, 2024

Online shopping and social media use are on the rise source: Backlink.io billion people used social media platforms last year.  More than 88% of global mobile phone users use social media platforms. With smartphone subscriptions reaching 6.4 Think about the following statistics: Around 4.59

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Algopix

JULY 22, 2023

In today’s fast-paced digital landscape, data-driven decision-making is critical for the success of any eCommerce business. To gain valuable insights into customer behavior, sales patterns, and marketing performance, eCommerce entrepreneurs must rely on advanced analytics and reporting tools.

eCommerce 99

eCommerce eCommerce Analytics Social Media eCommerce Platforms 99

Omnisend

DECEMBER 5, 2023

Image via Shopify In the same vein, promote reviews across your blog, social media, and email newsletters. Customize your product descriptions How you describe your products counts. You can also use some of the best Shopify Apps to enhance your customer service and social media presence.

Marketing 78

Marketing Social Media SEO Customer Retention 78

BigCommerce

APRIL 18, 2018

SpearmintLOVE got 62.48% of their Facebook Fanbase talking about them – and used the power of data (and re-targeting) to do it. Rollie Shoes launched internationally based on their sales data, and saw 200% growth. Virtually every marketing and business decision in these organizations is guided by data. Proper analytics tracking.

Download 418

Download eCommerce Social Media Shopping Carts 418

Retail TouchPoints

MAY 28, 2021

Thoughts of poor customer service probably ring a bell in your own mind, and these opinions are hard to change — but there is hope. Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. 3 Data-Backed Reasons why Customer Service is Essential.

Payment Services 163

Payment Services Games Live Chat Customer 163

Algopix

OCTOBER 21, 2023

In the fast-paced world of eCommerce, success is often determined by the ability to adapt, optimize, and make data-driven decisions. But with a myriad of data points to choose from, how do you know which eCommerce KPIs are the most important for your business? Revenue by Traffic Source: Knowing where your customers come from (e.g.,

Shipping Costs 119

Shipping Costs eCommerce Customer Retention Social Media 119

Omnisend

DECEMBER 15, 2020

When that time comes, the customer will look to contact the company. The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Algopix

APRIL 14, 2024

His leadership has enabled the company to specialize in creating customized marketing solutions that significantly improve client engagement and profitability in a highly competitive market. His agency’s creative social media strategies have been pivotal in transforming the social presence of numerous businesses.

eCommerce Marketing 114

eCommerce Marketing eCommerce Marketing Toys 114

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. Personalized marketing is a strategy that uses demographic and behavioral data to create individualized messages for current or prospective customers. The good news? What Is Personalized Marketing? Dynamic Websites.

Marketing 273

Marketing Recommendation Social Media Improvements 273

lateshipment

JULY 31, 2023

Customer Retention: Keeping tabs on all the retention strategies of your customer users, you can outbid them on the bottom-of-the-funnel marketing too. Remember that retaining customers would always cost less than acquiring new customers. Here’s a video tutorial on how to use this tool. Play Video 4.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

retailnext

SEPTEMBER 24, 2019

In today’s world, collecting data and basing decisions on the calculated data is critical to success, especially in the retail market. Identifying purchase patterns and creating a customer database offers an array of other benefits including: Identifying opportunities. Recognizing potential threats.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Kissmetrics

DECEMBER 8, 2020

Finally, when users see your mobile ads on social media, they are often hearing about your business for the first time. The most effective social media ads raise awareness for your brand. Like in any setting, social media users need to move down the sales funnel before they can convert. So what’s the catch?

Mobile 363

Mobile Social Media Article Payment Services 363

Retail TouchPoints

JUNE 23, 2022

If your customers are largely Gen Z students and millennial parents, accurate personalization can set you apart from competitors by making it easy for busy back-to-school shoppers to find exactly what they need. You can also use personalization data to create bundle and subscription offers tailored for your BTS customers.

Payment Services 250

Payment Services eCommerce Payments Retail 250

365 Retail

JANUARY 29, 2024

All customer bases are becoming more tech-savvy these days, so showing that you are keeping up with the times is a good way to stand out from the pack. Data-Driven Decision Making The success of sportsbooks is heavily reliant on data analytics to understand customer preferences and behavior.

Payment Services 52

Payment Services Social Media Retail Customer Retention 52

Omnisend

MARCH 21, 2021

It’s a great way to ensure customer retention and keep your eCommerce store top of mind. Social media marketing. Very few companies founded in the 21st century exist without an active social media presence. Send potential and current consumers personalized and relevant email content at a regular cadence.

Marketing 142

Marketing Social Media PPC Customer Retention 142

Wiser

NOVEMBER 1, 2023

Understanding Remarketing as a Strategy The remarketing strategy reinforces your brand’s presence, keeping it at the forefront of the potential customer’s mind, and provides additional opportunities for them to return and complete a transaction. Moreover, remarketing enables a cost-effective strategy for customer retention.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146