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Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

Our data also indicates that Nike has difficulty converting customers on mobile browsers once they’ve started the checkout process. Bottom line: Our analysis of Nike’s online sales looked into on-site performance , marketplace sales , and attributed offsite sales to marketing campaigns.

Apparel 74
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15 Best Practices for Boosting Product Page Conversions

SellBrite

Every week, new stories are published online about data breaches , cyber identify theft, credit card fraud, and personal information being stolen and compromised by savvy hackers. As more events occur, consumers have become more wary of distributing their personal information online — creating a barrier to ecommerce shopping.

eCommerce 125
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72% of Sites Fail Ecommerce Site Search Expectations: 3 Steps + a Checklist to Ensure Yours Isn’t One of Them

BigCommerce

It’s official: mobile ecommerce on-site search experiences are abysmal. We’ve all been there, after all – typing on a mobile screen into a tiny box that serves us little to no accurate results. Even on desktop – where consumers using on-site search spend 3-4x more with a given brand – most online stores fall short.

eCommerce 378
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10 PPC Strategies That Drive Ecommerce Growth

ROI Revolution

The mobile revolution continues to fuel ecommerce growth. Users feel increasingly comfortable purchasing through efficiently designed mobile ecommerce experiences. Desktop’s share of overall clicks has only been falling when viewed in relation to the mighty rise of mobile. Clothing Vertical Data Spotlight.

PPC 60
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. Mobile ecommerce + COVID-19 stats. increase over 2021.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Retail sales as a whole still saw significant yearly growth on Black Friday according to data from Mastercard SpendingPulse. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. Mobile ecommerce + COVID-19 stats.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. Mobile ecommerce + COVID-19 stats. May 11 update.

eCommerce 158