ROI Revolution

MARCH 2, 2021

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). YouTube ad revenue grew to $6.89B in Q4 2020 from $4.72B in Q4 2019 as the pandemic fueled video growth. Ecommerce retail sales are projected to grow 14.3% in 2019 ( eMarketer ).

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ROI Revolution

JULY 1, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Total retail sales will reach a record $5.86

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ROI Revolution

JUNE 1, 2021

As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Touchless payment continues to grow. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. of Gen X will keep using touchless payment post-pandemic.

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ROI Revolution

JANUARY 5, 2022

Business being good isn’t always a good thing. Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Retail ecommerce has nearly doubled since the coronavirus pandemic started.

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ROI Revolution

NOVEMBER 4, 2021

Last year, shoppers 1) were more frivolous about their discretionary spend than usual and 2) shopped online more than in stores much more than usual. As a result, retailers had less of a need for their shipping containers, and the containers were put away and saved for later. Revenue from ecommerce is expected to reach $469.3

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ROI Revolution

OCTOBER 1, 2020

Retail sales, however, continue to decline, down 3.9% retail ecommerce up 44.5% department stores may not survive the pandemic. Will the pandemic be the end of department stores? Department stores’ decline has been masked by the survivors like Macy’s […] But that gig is over. 9/23 update.

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ROI Revolution

DECEMBER 3, 2020

Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% The pandemic has fueled consumers’ support for small businesses , which have faced significant struggles this year. 12/3 update.

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ROI Revolution

JANUARY 5, 2021

eMarketer projects that US retail ecommerce sales will grow to $843.15 While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. billion in 2021 (up from $794.5B December 31 update.

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ROI Revolution

OCTOBER 7, 2021

By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Consumer electronics saw nearly 16% revenue growth last year. Facebook and Google channels drove growth several times that of online stores. By 2023, it’s expected that B2B brands and retailers will spend upwards of $14.5

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ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. After the most online-centric year since the dawn of digital marketing, the digital triopoly (Amazon, Google, & Facebook) has shifted in some notable ways.

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ROI Revolution

SEPTEMBER 2, 2021

Furniture and homeware ecommerce revenue grew by 14.5% The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Computers and consumer electronics represent 22% of all retail ecommerce sales. million in revenue in this category. million in online revenue in 2021. YoY growth.

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ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). Retail sales, however, continue to decline, down 3.9%

eCommerce 158

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ROI Revolution

SEPTEMBER 9, 2020

department stores may not survive the pandemic. Will the pandemic be the end of department stores? Department stores have held strong to their fashion and apparel categories, but with apparel sales in a free fall across the board, many department stores are hurting as a result of COVID-19.

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ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. March 31 update.

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ROI Revolution

FEBRUARY 2, 2021

Don’t miss our guide to Replatforming Your Website: Avoid Marketing Pitfalls. With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. Total paid search revenue from mobile increased 93% year-over-year for ROI clients (ROI client data). mid-pandemic.

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