Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together. Cart Abandonment.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

JULY 13, 2021

Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels. You can build a loyalty list in many ways; we recommend building a flow in your eCommerce marketing automation platform that sends to customers who have reached a certain spend threshold. Shopping Cart Abandonment Offers.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

eCommerce CEO

AUGUST 19, 2017

The number of ecommerce tools is mind-boggling. From shopping cart software to marketing automation tools, getting your online store setup can be a confusing process. With over 5 years in the ecommerce game and over a decade in internet marketing, I know what products work. Ecommerce Website Tools.

Shipping Costs 88

Shipping Costs eCommerce Payment Services Merchant Services 88

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. Yeah, me neither. So I wanted to get him on the show and talk about how he does that.

Marketing 37

Marketing eCommerce WooCommerce Apparel 37

eCommerceFuel

JANUARY 5, 2018

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. Yeah, me neither. So I wanted to get him on the show and talk about how he does that.

Marketing 20

Marketing eCommerce WooCommerce Apparel 20

BigCommerce

AUGUST 31, 2017

This is a balancing act between marketing and operations –– two retail departments continuing to better blend as consumer expectations demand seamless experiences. Case in point: A couple years ago, I left a couple key gifts in the cart on one website but checked them off as bought. Jamie Turner, CEO, 60 Second Marketer.

Marketing 252

Marketing Shipping Costs Multi-channel X-cart 252

Ecommerce Platforms

MARCH 9, 2020

First off, there’s an anticipated ecommerce growth rate of about 16% in 2020, according to eMarketer. Millennials (67%) and Gen X (56%) are two demographics that seem to take an upward trendline on account of choosing to shop online over visiting brick-and-mortar stores. Observe how they deal with cart abandonment.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239