Wed.Nov 01, 2023

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How New Small Retailers Can Make Their Stores Look Incredible Inside And Out

365 Retail

Standing out in the competitive retail landscape requires more than just top-notch products; it necessitates an immaculate store presentation as well. For small retailers aspiring to captivate both passersby and regular customers, the store’s aesthetic is paramount. The sight lines of your store also merit serious consideration.

Retail 97
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Exclusive Q&A: Stores Should Become a ‘Digital Mosaic of Attraction’

Retail TouchPoints

It might sound strange to say this about a place where some 80% of transactions actually take place, but brick-and-mortar stores represent an underutilized resource, according to Sarah Jarvis, co-author of the second edition of Omnichannel Retail: How to Build Winning Stores in a Digital World.

Books 256
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The Remarketing Effect: Reviving Customer Interest and Boosting Conversions

Wiser

Remarketing often works by leveraging cookies, a small piece of data stored on the user’s device when they visit a website. Brand Recall: Regularly appearing in a customer’s online space keeps your brand fresh in their mind, enhancing brand recall.

Customer 146
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Forget Superstores: Could Independent Retailers Establish Media Networks Too?

365 Retail

Bolstered by digitised loyalty schemes, most major supermarkets are unveiling retail media platforms, while ecommerce retailers capitalise on activating their rich stores of first-party shopper data. Success in this space could be a lifeline for retailers feeling squeezed by the troubled economy.