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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Every SEO strategy session with clients these days should include a moment of recognition and praise for how hard business owners are working to keep serving the public amid monumental challenges. Macy’s keeps its gift-giving guide up year-round, sectioned by occasion as well as recipient.

SEO 254
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2021 Holiday Shopping Ecommerce Stats & Trends [November 2021]

ROI Revolution

Many retailers are encouraging customers to buy products earlier than usual to give plenty of lead time for orders to be fulfilled and shipped. The combination of inventory and fulfillment issues plus heightened consumer demand will make inventory, fulfillment, and shipping much bigger concerns this year than in previous years.

eCommerce 144
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2021 Holiday Shopping Ecommerce Stats & Trends [September 2021]

ROI Revolution

4 content SEO tips for the holiday season. Many brands count on holiday seasonality to meet their overall business goals, which is all the more reason to ensure that all of your digital marketing efforts are based on a strong website foundation. Below are 4 content SEO projects you can work on now for a more successful holiday season!

eCommerce 147
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2021 Holiday Shopping Ecommerce Stats & Trends [October 2021]

ROI Revolution

Update your local SEO listings to reach shoppers near your brick-and-mortar locations. 4 technical SEO tips for the holiday season. Implementing a 301 redirect from prior years’ holiday pages to one evergreen holiday URL is the best way to ensure your SEO value is maximized. 4 content SEO tips for the holiday season.

eCommerce 120
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7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

In fact, 42% of shoppers say they plan to start buying holiday gifts earlier this year than in previous years! For marketers, holiday season prep starts several months before customers start shopping. Make shipping information clear and easy to find on your website. Update your shipping costs on your website.

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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? Paid Search Marketing for E-commerce. Not quite.

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Holiday Ecommerce Strategies

ROI Revolution

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. Time is running out for shoppers to get the perfect gifts for their loved ones, so playing off of that is a great way to encourage them to spring into action.