Remove Handbook Remove Operations Remove PPC Remove Social Media
article thumbnail

Franchise Marketing Strategies: 8 Franchise Marketing Best Practices

Korona

Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. Social Media. The fact that franchises operate in the way that they do is part of what makes it an exciting business. PPC campaigns. Local social media. Keep It Local.

article thumbnail

How to Hire for the Holidays: 9 Seasonal Hiring Tips for SMBs

Korona

Advertise job listings across all social media, particularly LinkedIn. Some businesses may even want to run paid ad campaigns on Google and Bing, social media channels, or other PPC platforms. . Create an employee handbook and specific benchmarks and goals for each new team member. Don’t Be Generic.