ROI Revolution

JUNE 1, 2021

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months. May 14 update. million from 72.8 million last year.

eCommerce 158

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ROI Revolution

JANUARY 5, 2022

Home Depot’s quarterly sales surpassed $40 billion for the first time ever in Q2 2021, with the consumer interest in home improvement that surged at the start of the pandemic not going away. Digital emerged more than ever as a channel for consumers looking for home products. (Statista). eMarketer). billion in 2020.

eCommerce 78

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ROI Revolution

MAY 6, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. of consumers were using direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) at the height of the pandemic ( Practical Ecommerce ). March 9 update. More new COVID-19 trends + data.

eCommerce 148

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ROI Revolution

NOVEMBER 4, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 78

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ROI Revolution

OCTOBER 7, 2021

Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey.

eCommerce 78

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ROI Revolution

APRIL 8, 2021

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. of consumers were using direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) at the height of the pandemic ( Practical Ecommerce ). March 9 update. More new COVID-19 trends + data.

eCommerce 136

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ROI Revolution

JANUARY 5, 2021

Pre-pandemic projects put search ad spending at 14.4% As of October 2020, search ad spending is expected to see much slower growth, reaching $59.22B compared to $55.90B in 2019. This is an improvement from the search ad spending projected in June 2020, when it was expected to decline to $54.37B. 10/7 update. 9/9 update.

eCommerce 147

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ROI Revolution

DECEMBER 3, 2020

Executives’ optimism toward economy improves. According to new research from McKinsey , 57% of executives expect the economy to improve six months from now , with 29% expecting the economy to worsen – the most optimistic outlook since the beginning of the pandemic. 60% want curbside pickup options. 10/7 update. 9/9 update.

eCommerce 156

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ROI Revolution

NOVEMBER 4, 2020

Executives’ optimism toward economy improves. According to new research from McKinsey , 57% of executives expect the economy to improve six months from now , with 29% expecting the economy to worsen – the most optimistic outlook since the beginning of the pandemic. 60% want curbside pickup options. 10/7 update. 9/9 update.

eCommerce 158

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ROI Revolution

SEPTEMBER 2, 2021

In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. Augmented reality adoption surges in light of COVID-19.

eCommerce 78

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ROI Revolution

OCTOBER 1, 2020

The top categories consumers have gravitated toward during this shift are alcohol, home improvement materials, and groceries (up 16%, 14%, and 12% respectively), with apparel seeing significant declines. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 9/9 update.

eCommerce 193

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ROI Revolution

AUGUST 4, 2020

Although the situation has improved in recent weeks as many countries have seen a decrease in COVID-19 cases and shipping lag times have finally caught up with demand, a second wave in the U.S. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 7/9 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

SEPTEMBER 9, 2020

Although the situation has improved in recent weeks as many countries have seen a decrease in COVID-19 cases and shipping lag times have finally caught up with demand, a second wave in the U.S. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 7/9 update.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

JULY 2, 2020

This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. While looking at industry trends can be helpful in informing your strategy, it’s also important to look at how channels are performing within different categories. Optimizing your paid and organic channels during COVID-19.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

FEBRUARY 2, 2021

Pre-pandemic projects put search ad spending at 14.4% As of October 2020, search ad spending is expected to see much slower growth, reaching $59.22B compared to $55.90B in 2019. This is an improvement from the search ad spending projected in June 2020, when it was expected to decline to $54.37B. 10/7 update. 9/9 update.

eCommerce 68

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ROI Revolution

JUNE 2, 2020

The multi-state medical testing network would aim to fly samples from Amazon warehouses around the U.S. Optimizing your paid and organic channels during COVID-19. Paid and organic search are the digital duopoly for audience acquisition that can transform your brand into an industry-leading force.

eCommerce 122

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