Inflow Insights

JUNE 21, 2021

When our clients see massive marketing wins, it’s usually after months of building upon and optimizing their campaigns. Even the most basic campaign adjustments can generate massive improvements in a short time period — and paid search marketing offers the perfect opportunity to see this in action.

PPC 136

PPC Merchant Services Search Marketing Recommendation 136

Inflow Insights

JANUARY 21, 2022

Everywhere you look, these tools promise simpler and quicker campaign management, automatic recommendations and bid adjustments, and savings on hiring costs for PPC experts. In short, these tools allow businesses to more easily monitor their paid search marketing campaigns and optimize their ad spend. Scale ad testing.

PPC 110

PPC Management eCommerce Recommendation 110

Kissmetrics

FEBRUARY 4, 2021

We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. The agency has deep roots in earned and paid marketing, leading companies to grow through social media, video, SEO content, and more.

Marketing 275

Marketing SEO eCommerce Social Media 275

ROI Revolution

JUNE 27, 2023

By optimizing product feed titles to match user search intent, the brand was able to drive significant growth without spending more on ads. Steiner Tractor Drives Transactions by Improving Website Accessibility Results achieved (in just four weeks!): Explore the full story in the case study. Explore the full story in the case study.

Marketing 78

Marketing eCommerce Mobile Gifts 78

ROI Revolution

MAY 9, 2022

Providing relevant product or service recommendations. Increasing their likelihood to recommend, buy from, or become repeat customers of your brand. After implementing personalized marketing, 54% of brands see increased engagement, 48% see increased conversions, and 41% see more clicks and opens per email. ROI Revolution.

Food and Beverages 78

Food and Beverages eCommerce Customer Social Media 78

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1: Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

ROI Revolution

NOVEMBER 9, 2020

Lastly, we recommend not only looking at your overall ecommerce performance but also breaking it down by channel (i.e. paid search, social media, email, organic, etc.). This will allow you to granularly benchmark performance YoY and have a better understanding of the full digital marketing landscape.

Marketing 78

Marketing Social Media Recommendation SEO 78

ROI Revolution

OCTOBER 7, 2020

A client in the lawn care equipment industry wanted to improve profitability and grow sales on Amazon. The client came to ROI in search of a reliable partner to manage their account effectively and improve sales. A major home goods brand wanted to increase their category presence on HomeDepot.com and improve ad profitability.

Improvements 88

Improvements SEO Apparel Download 88

ROI Revolution

SEPTEMBER 17, 2021

Assessing your ad copy will allow you to pinpoint areas of opportunity to improve your click-through rates and drive more traffic to your site. Are you adopting responsive search ads in all ad groups? It’s a great tool that provides you with real-time feedback and a list of adjustments you can make to improve your site speed.

eCommerce 78

eCommerce Recommendation Gifts Improvements 78

ROI Revolution

OCTOBER 28, 2022

The paid search advertising experts at ROI identified an opportunity for the brand to expand both retail and ecommerce targeting on YouTube. In the first three months with ROI, the brand saw conversion rates increase by almost 50%, transactions grow by 58%, and efficiency improve by 39%! ROI in Action.

PPC 78

PPC Recommendation Channel Operations 78

ROI Revolution

DECEMBER 7, 2021

Published December 7, 2021 With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads?

Customer Data 78

Customer Data Presentation Improvements Management 78

GetElastic

JULY 12, 2019

Search marketing for B2B organizations often comes with unique challenges to optimize and manage profitable SEM programs thus, online strategies that work, include: Email marketing Social marketing Content marketing. Search engine marketing also referred to as paid search or pay per click (PPC).

B2B 138

B2B Social Media PPC Management 138

ROI Revolution

DECEMBER 7, 2021

With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads? Published December 7, 2021.

Customer Data 78

Customer Data Presentation Information Improvements 78

Shopping Signals

MARCH 21, 2023

Once they have this information, they should be able to create detailed reports outlining all the steps required for successful implementation of their recommended strategies. An SEO agency can help improve search engine rankings, leading to increased organic traffic and potential sales.

eCommerce 52

eCommerce SEO Improvements Mobile 52

ROI Revolution

AUGUST 26, 2022

GA4 features many new and improved abilities, such as: Data-backed insights powered by machine learning. This is the GA4 attribution model that we recommend brands use. This model type disseminates fractional conversion credit based on data for each conversion event – organic, paid search, email, or direct. Predictive audiences.

Events 78

Events Channel PPC Webinar 78

Kissmetrics

APRIL 23, 2021

In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Would they recommend it? Why Does Reputation Management Matter? Just a few years ago, the internet was very different.

Definition 362

Definition Management Social Media SEO 362

Inflow Insights

OCTOBER 18, 2021

Below, I’ll walk you through why short-term budget forecasting is important, scenarios where our tool can improve your pay-per-click (PPC) marketing, and how to use this search advertising budget calculator for your best campaign results. Today, we introduce a tool to help alleviate those challenges.

PPC 117

PPC Download Information Search Marketing 117

Kissmetrics

MAY 21, 2018

Almost nine out of ten individuals say that they trust online recommendations as much as personal recommendations. Influencer marketing gives your content a “stamp of approval” from someone your audience already values. In fact, email was the only contact method that actually improved between 2016 and 2017.

SEO 225

SEO Social Media Blog Channel 225

ROI Revolution

OCTOBER 5, 2021

Improve site speed and page experience. Now that page experience is an official Google ranking factor, there’s even more incentive to improve your Core Web Vitals performance. Incorporate structured data to help search engines understand your on-page content. Consolidate page equity to mitigate the impact of 404 errors.

eCommerce 120

eCommerce Gifts Shipping Costs SEO 120

ROI Revolution

NOVEMBER 2, 2021

Improve site speed and page experience. Now that page experience is an official Google ranking factor, there’s even more incentive to improve your Core Web Vitals performance. Incorporate structured data to help search engines understand your on-page content. Consolidate page equity to mitigate the impact of 404 errors.

eCommerce 144

eCommerce Gifts Shipping Costs SEO 144

ROI Revolution

MAY 16, 2019

Google also announced gallery ads , which allow users to scroll between 4-8 images with 70 characters of copy each that show up at the top of their mobile search results. Improved Ad Type: Showcase Shopping. Showcase Shopping ads on Google search results page, Google Discover, and YouTube ( source ). Google Ads App Updates.

Marketing 68

Marketing Mobile Improvements Events 68

Inflow Insights

MARCH 27, 2020

The 9 eCommerce marketing strategies below are tailored toward medium to large businesses, but they will also work for a small business, too. Whether you implement one strategy, or all of them, into your eCommerce marketing plan, your store’s performance will improve. eCommerce PPC Marketing Strategies. #1: Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ROI Revolution

SEPTEMBER 7, 2021

Many brands count on holiday seasonality to meet their overall business goals, which is all the more reason to ensure that all of your digital marketing efforts are based on a strong website foundation. There’s still time to optimize your copy for Google to crawl during the holiday season and improve your organic keyword rankings.

eCommerce 147

eCommerce Gifts Shipping Costs Shipping 147

SellBrite

MARCH 15, 2018

To build this trust, trust badges are highly recommended. But the truth is, the most strategic, well-placed ads are often less powerful and convincing than an alternative cheaper form of marketing: word-of-mouth recommendations. 84% of consumers reported always or sometimes taking action based on personal recommendations.

eCommerce 125

eCommerce Social Media Mobile Gifts 125

ROI Revolution

DECEMBER 2, 2021

Improve site speed and page experience. Now that page experience is an official Google ranking factor, there’s even more incentive to improve your Core Web Vitals performance. Incorporate structured data to help search engines understand your on-page content. Consolidate page equity to mitigate the impact of 404 errors.

eCommerce 78

eCommerce Shipping Costs Gifts Social Media 78

ROI Revolution

DECEMBER 14, 2021

Improve site speed and page experience. Now that page experience is an official Google ranking factor, there’s even more incentive to improve your Core Web Vitals performance. Incorporate structured data to help search engines understand your on-page content. Consolidate page equity to mitigate the impact of 404 errors.

eCommerce 78

eCommerce Shipping Costs Gifts Social Media 78

Kissmetrics

AUGUST 18, 2020

So in this article, I cover my top recommendations, characteristics to look for, and what to expect working with an agency. PPC is an exciting type of digital marketing because you can quickly and directly evaluate your investment return. Ads in search engine results aren’t the only type of PPC advertising. Let’s get started!

PPC 313

PPC Social Media Multi-channel Mobile 313

BigCommerce

JANUARY 9, 2018

Google has cornered nearly 80% of the web search market. This means that the search engine predicts a search query as it is typed. In addition to saving time, this implicitly also assures the shopper that they’re in the right place, since they are not the only one searching for this particular term, phrase or item.

eCommerce 378

eCommerce Mobile Merchant Services SEO 378

Kissmetrics

OCTOBER 15, 2020

For example, if I’m looking for a new Chinese restaurant to try out, I might type in: Chinese restaurants near me best Chinese restaurants in Chicago Chinese restaurant recommendations. Over half of consumers search for reviews and recommendations online before making purchases. Each of those phrases is a keyword.

SEO 363

SEO PPC Blog Information 363

Ecommerce Platforms

MAY 24, 2023

After you connect Albert to your accounts, you can instantly watch the program build or enhance your campaigns based on market data. Through Albert, you are not only able to get real-time recommendations but also have the choice to let the system make necessary changes for you. Pricing Albert’s pricing is available on request.

Marketing 118

Marketing Payment Services SEO Social Media 118

ESW

MARCH 11, 2019

At an industry level, this translates to some impressive numbers: The voice search market is expected to jump from $2 billion in 2018 to $40 billion in 2022, according to management consultancy OC&C Strategy. Voice search is here to stay, and for good reason. Voice search is all about improving the UX for the customer.

eCommerce 113

eCommerce Jewelry SEO Magazine 113

Kissmetrics

JANUARY 21, 2021

I’ve talked to a lot of business owners and managers – newbies and veterans – who have gone crazy trying to unlock the secrets of how to improve Google ranking without getting penalized. To improve your Google ranking, you need to know where you stand. The search algorithm will punish you, even if you’re a giant like Walmart.

Improvements 363

Improvements SEO Social Media Mobile 363

ROI Revolution

JANUARY 25, 2023

63% of brands saw ROI improvements during the last economic downturn by increasing their spend, which is also a trend that we saw during the early phases of the COVID-19 pandemic. Chad Batten, Product Feeds Specialist Having an optimized product feed can save marketers some budget.

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

JULY 31, 2023

Provide personalized recommendations to shoppers. Many sites utilize recommendation sections like “You May Also Like” or “Customers Also Shopped For” on their product pages to promote further purchases. Consider offering a promotion before Cyber 5 even begins to entice shoppers to purchase from your brand over your competitor.

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78

eCommerceFuel

SEPTEMBER 15, 2017

Jeff talks about recent improvements to search engine algorithms that have changed the SEO factors you should be focusing on. Jeff : Yeah, absolutely been working together these past few weeks doing some cured research, optimizing pages and content, and looking for some website structure improvements.

SEO 104

SEO eCommerce Mobile Blog 104

Kissmetrics

JUNE 22, 2021

11 Traffic-Generating Links and Where To Get Them How to Use Broken Link Building to Create Links Google Will Love Traffic-Generating Links: Where to Get Them and Improve Search Traffic How to Get Traffic Generating Links with Help from Your Competitors The Best Way to Develop a Traffic-Generating Link Building Strategy.

Marketing 350

Marketing Social Media Blog SEO 350

ROI Revolution

MARCH 2, 2021

57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). In August 2020, a similar 57% of executives expected the global economy to improve over the following six months, but more executives (29%) expected it to worsen. Pre-pandemic projects put search ad spending at 14.4%

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195