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How to Enhance Your SMS Campaigns by Boosting Deliverability

Omnisend

Understanding SMS reliability and how to improve upon it are key to making this communication channel shine. More ecommerce marketers are viewing it as a valuable communications channel. As with any other marketing channel, some messages will fail to reach everyone in your target audience. What is SMS Deliverability?

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The Case for Extreme Personalization

GetElastic

Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world. Pricing, billing and fulfillment systems are duplicated for different channels. Regardless of industry, customers don’t see channels, they only see your brand.

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30 B2B ecommerce experts to follow

GetElastic

DiTullio has a proven track record for analyzing, benchmarking and improving operational effectiveness. With more than a decade at HID Global, she has held roles in sales management, channel marketing, product marketing/management, international sales and marketing communications. Twitter LinkedIn. Twitter LinkedIn. Twitter LinkedIn.

B2B 163
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Best Headless Commerce Platform Vendors

GetElastic

To break the market out of being restrained by legacy suites, Commercetools invented a headless, API-first, multi-tenant SaaS commerce platform that is cloud-native and uses flexible microservices. With a cloud native and API-first architecture, Core dna empowers digital teams to create experiences across platforms, channels and devices.

Magento 113
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How to Reduce Risk – Email Marketing Security Tips from THE Expert

Demac Media

To this day, since before the dawn of the internet, email has remained the most popular marketing channel for retailers and brands. When the most popular marketing channel is also the least secure, it can quickly lead to disaster. The digital economy’s growth has been exponential, and with it has come digital marketing practices.

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17 B2B Ecommerce Companies Taking Advantage of a $6.7 Trillion Opportunity (+ How Your Brand Can, Too)

BigCommerce

With 24/7 chat technology that can turn an online chat on your store into a text on your phone, the new generation can communicate efficiently and effectively in their preferred communication channel: text, Facebook messenger or a variety of other options. Migrate customers from offline to online channels.

B2B 402
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API Business Models and How They Future Proof eCommerce

GetElastic

APIs can be described as the connective tissue that enables a multi-solution architecture to deliver business value. The outcome of this approach will help to reduce costs, create new re-usable components that were previously hardwired and ultimately improved efficiency of the business. Standardize.

Payments 148