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Top Customer-Driven B2B eCommerce Trends

GetElastic

Aside from product recommendations and shopping carts, businesses are prioritizing personalization in key components and functions such as search, catalogs, pricing mechanisms, and merchandising. Creating personalized product recommendations. Offering personalized account management. Delivering personalized error messaging.

B2B 146
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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

Here’s what we recommend: Step 1: Brainstorm offers and ideas. We recommend speaking with your sales and customer service departments. Make sure your tests are accurate and efficient by having our experienced eCommerce conversion rate optimization team manage them for you. for the most reliable results. Content Offers.

eCommerce 120
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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Not only will it enable you to match content with the user query (and intent), but it will also help with reputation management. Offering a free eBook, buying guide, educational white paper, interactive tool, or some other download (aka “freemium”) in exchange for an email address is a great strategy. Earned Media.

eCommerce 164
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A Complete Guide to Outbound Marketing

Kissmetrics

For example, they visit your website, read an ebook, or download a white paper. It helps you be at the forefront of your customer’s mind, for recommendations, word of mouth marketing, and lead generation. First, I recommend “cutting edge technology” with emails, and now I’m telling you to send people letters through the mail?

Marketing 300
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Developing the Right Content Strategy for eCommerce Websites

Inflow Insights

Not only will it enable you to match content with the user query (and intent), but it will also help with reputation management. Offering a free eBook, buying guide, educational white paper, interactive tool, or some other download (aka “freemium”) in exchange for an email address is a great strategy. Earned Media.