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2022 Digital Marketing Trends & Predictions

ROI Revolution

The past two years have taken digital marketing professionals on a long and treacherous journey through the unknown. That’s why we conducted our 2022 State of Digital Marketing Survey, which asked nearly 200 marketers and decision-makers about their top trends and initiatives for the new year. Indeed, eMarketer found that 84.4%

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How to Keep Optimizing Your Ecommerce Store through Disruption

Omnisend

As disruptive as the ecommerce industry is, everything we know as marketers can change in an instant. With over twenty years of marketing experience under her belt, Chloë is a force to be reckoned with. It’s equally tech, both marketing tech and what actually runs the front end of your business. Reading Time: 15 minutes.

eCommerce 148
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Amazon Prime Day 2020 News + Updates [August 2020]

ROI Revolution

One more thing before we get started – we just wrapped up our Amazon Prime Day 2020 Prep webinar series , where we dived into everything from inventory planning to digital advertising strategies. Multi-channel retail marketing for the holidays. Watch the replays here to make sure you’re ready to weather the storm!

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Amazon Prime Day 2020 News + Updates [October 2020]

ROI Revolution

In our Amazon Prime Day 2020 Prep webinar series , we dive into everything from inventory planning to digital advertising strategies. Brands who continued – or increased – their ad spend at the height of coronavirus pandemic while their competitors pulled back on ad spend due to an uncertain market experienced impressive growth.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). US online grocery sales surged 54% to reach $95.8 billion in 2020, up from $62.2B Register here!

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. COVID-19 transformed how consumers make everyday purchases, forcing brands and retailers large and small to shift their marketing strategies. Marketing to consumers in a post-pandemic world.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. The end was in sight pre-Covid.”

eCommerce 193