How online retailers can profit from Singles’ Day and the global shopping festival
GetElastic
NOVEMBER 11, 2019
billion Cyber Monday online shopping day in the US. Popularized in 2009 by an executive named Daniel Zhang who used the date to promote Tmall, Alibaba’s virtual mall for brands, with just 27 merchants participating. How retailers can increase Singles Day conversions. becomes more global, payment is going the other way.
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