ROI Revolution

MARCH 2, 2021

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% Nearly 60% of millennials are watching more TV on subscription services due to COVID-19 ( GlobalWebIndex ). 2020 COVID-19 + mobile stats + trends. For mobile app orders, interest has grown from 16% to 28%.

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ROI Revolution

JANUARY 5, 2022

In light of changing habits brought on by the pandemic, buy now/pay later (BNPL) services are expected to grow 44% this holiday season over 2019, with apparel, electronics, and grocery coming in as the top categories. In August 2021, 66% of organizations were in the process of delaying their office reopenings. Retail TouchPoints).

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ROI Revolution

NOVEMBER 4, 2021

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Shopify’s total revenue grew 57% year-over-year in Q2 2021, with Shopify’s merchants generating an additional $1.1 billion in 2020. billion in 2020. In fact, 35.2%

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ROI Revolution

OCTOBER 7, 2021

Facebook and Google channels drove growth several times that of online stores. Shopify’s total revenue grew 57% year-over-year in Q2 2021, with Shopify’s merchants generating an additional $1.1 Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year.

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ROI Revolution

MAY 6, 2021

Pandemic accelerates digital real-time payment adoption. The coronavirus pandemic accelerated consumers’ adoption of real-time payment options by 41% last year. Global mobile payments make up 46% of that, amounting to a total of $102.7 In 2018, global mobile payments accounted for just 18.9% of all U.S.

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ROI Revolution

SEPTEMBER 2, 2021

It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments. Contactless payments grew 37% YoY in Q2 2021 to account for 45% of global in-person transactions. That’s 9% growth over Q1, amounting to a total of $4.5 billion in consumer spending in Q2.

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ROI Revolution

JANUARY 5, 2021

Walmart is also experimenting with new ways to streamline checkout processes to have less friction. According to eMarketer data , as of June 2020, 30% of consumers indicated interested in mobile payments up from 17% just three months before in March. For mobile app orders, interest has grown from 16% to 28%. 12/17 update.

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ROI Revolution

OCTOBER 1, 2020

Also in Q2, Walmart’s ecommerce sales were up 97% YoY and Target grew its same-day fulfillment services by 273%. Mobile ad spend rising despite pandemic. ad spending is down due to COVID-19, mobile ad spend will increase by 4.8% Prior to the pandemic, mobile was projected to grow to $105.34B in 2020. 9/9 update.

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ROI Revolution

APRIL 8, 2021

Here’s a hint: being agile and adaptable in your paid search strategy will remain critical in 2021. . Mobile revenue predictions for 2021 and how you can take action. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. We’ll dive into: . to reach $9.92

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ROI Revolution

DECEMBER 3, 2020

10% more time spent on mobile this year ( Merkle ). 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 68% of advertisers expect COVID-19 to impact their ad spending into 2021 ( Influencer Marketing Hub ). Mobile ad spend rising despite pandemic. 10/7 update.

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ROI Revolution

NOVEMBER 4, 2020

10% more time spent on mobile this year ( Merkle ). 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 68% of advertisers expect COVID-19 to impact their ad spending into 2021 ( Influencer Marketing Hub ). Mobile ad spend rising despite pandemic. 10/7 update.

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ROI Revolution

SEPTEMBER 9, 2020

Mobile ad spend rising despite pandemic. ad spending is down due to COVID-19, mobile ad spend will increase by 4.8% According to new data from eMarketer , while mobile is one of the few ad formats expected to churn out growth this year, the growth is much smaller than it was projected to be before coronavirus. 8/7 update.

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ROI Revolution

JULY 2, 2020

This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. In response to COVID-19, Walmart has already integrated a touch-free payment system where customers can add money to their Walmart shopping app and use their phone to pay. 6/2 update. COVID-19 and ecommerce long-term impacts.

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ROI Revolution

AUGUST 4, 2020

As part of its continued steps to compete with Amazon during the pandemic, Walmart has plans to launch Walmart+, a Prime-like service priced at $98/year. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. 7/9 update. Walmart, Amazon, & Coronavirus. 6/2 update. 5/28 update.

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ROI Revolution

FEBRUARY 2, 2021

2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Time spent watching digital video on mobile increased from 42 to 47 minutes ( eMarketer ). Total paid search revenue from mobile increased 93% year-over-year for ROI clients (ROI client data).

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ROI Revolution

JUNE 2, 2020

In light of coronavirus, nearly one-quarter of shoppers are looking for contactless payments or delivery options, with 36% of shoppers saying they won’t return to brick-and-mortar stores until a vaccine is available , according to a recent survey of 3,558 consumers from Salesforce Research. Learn more and save your spot here!

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