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9 Digital Marketing Tips for the Holidays

Kissmetrics

While I’ll always believe SEO should have a prominent place in any marketing campaign, the time-sensitive nature of the holiday season makes PPC ads essential. First, account for higher costs the closer you get to Christmas. A free product is all it takes to get your campaign going. Use Paid Campaigns to Increase Awareness.

Marketing 307
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The Role of WordPress Ecommerce in the Coming Content and Commerce Era

BigCommerce

In April 2018, Hearst bought a minority stake in Gear Patrol , an enthusiast men’s brand focused on products and stories about the outdoors. Achieve organic search visibility and decrease paid PPC costs, subsequently increased ROAS or testing new keyword waters with the saved money. Think more expensive products, B2B, etc.

eCommerce 365
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Now, it’s time to pick, pack, ship and take a look at your marketing campaigns to see which won, which lost and what that may mean for your 2018 marketing initiatives. Niche PPC Strategies. This suggests that users are more likely to purchase more expensive items on their desktop devices compared to mobile. iPhone users spent 7.1%

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17 Ways You Never Knew You Could Build Backlinks to Your Ecommerce Store

SellBrite

Ecommerce SEO sucks. Furthermore, good backlinks decrease the amount of money you need to spend on PPC marketing. . But it is single-handedly the best thing that you can do for the SEO profile of your online store. In this article, you won’t see why backlinks are important or be taught anything about SEO.

eCommerce 133
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234 American Business Owners on Starting, Scaling and Staying Inspired

BigCommerce

They invented the napkin-ring-shaped golf ball, that only flies 40 yards with a full swing, as a solution to the overly expensive golf course real estate. Between waiting in line at the post office and paying $18 for the “military discount” shipping option, it wasn’t easy to do. The biggest problem? So, I made my own!

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72 American Business Owners on What Motivated Them To Become Entrepreneurs

BigCommerce

They invented the napkin-ring-shaped golf ball, that only flies 40 yards with a full swing, as a solution to the overly expensive golf course real estate. Between waiting in line at the post office and paying $18 for the “military discount” shipping option, it wasn’t easy to do. The biggest problem? So, I made my own!