PPC SEO Shipping White Paper 
Kissmetrics
SEPTEMBER 14, 2017
White Papers. Free shipping. Combined with some SEO work, we end up ranking quite high on Google search results for keywords our target audience is searching for in their time of need. They rank first for the keyword “free SEO audit” with their free SEO Audit Tool. Exclusive videos. Free trials. Free tools.
Inflow Insights
JULY 13, 2021
(And don’t forget to talk with your search engine optimization team to see how any offers affect your site’s SEO strategy.). Consider giving away free samples of your products in return for an email, with the customer paying the shipping. Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels.
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FastSpring
DECEMBER 18, 2020
More choice and competition around shipping and payment options. Tip #1: Make sure your customers can find you online by investing in SEO. As businesses discover websites using search results, it’s essential to have your website equipped for SEO (search engine optimization).
Inflow Insights
JANUARY 3, 2021
Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. You might see keywords (in your various metric tools) related to reviews of your eCommerce site, your return or shipping policy, coupons, sales, and other branded keywords.
Inflow Insights
JANUARY 3, 2021
Building and maintaining an eCommerce content marketing strategy is not only beneficial for overall customer nurturing, but it also widens the possibilities with SEO. You might see keywords (in your various metric tools) related to reviews of your eCommerce site, your return or shipping policy, coupons, sales, and other branded keywords.
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