Forrester eCommerce

MAY 6, 2024

Now that The Forrester Wave™: Commerce Solutions for B2B, Q2 2024 is released, I can share an update of my perspective on The MACH Alliance.

B2B 313

B2B Customer 313

Retail TouchPoints

MAY 6, 2024

In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store manager before temperature-critical medicines spoil. In a clothing store in Phoenix, the AC automatically adjusts to keep customers comfortable and lingering longer, happily trying on sweaters in the store’s new fall collection despite the blistering 100-degree late-summer day.

Shipping Costs 260

Shipping Costs Retail Operations Technology 260

Groove

MAY 7, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Tom McManus of KegWorks.com In this engaging podcast episode, Tom McManus, CEO of KegWorks, shares the journey of his business from a specialized eCommerce store to a prominent leader in architectural metalwork for the hospitality industry. Celebrating over 26 years in business, McManus discusses the strategic shift from offering a wide range of products to focusing on high-margin, specialized items like bar foot

eCommerce 195

eCommerce Magento B2C BigCommerce 195

Wiser

MAY 7, 2024

Pernod Ricard’s reputation for crafting exceptional brands is unparalleled. However, like many in the spirits industry, they faced significant hurdles in ensuring effective in-store execution , especially for promotions in secondary locations. The primary obstacle was the lack of visibility at the point of sale and the absence of real-time data to guide adjustments during the promotional period.

Management 78

Management Multi-channel Travel Point of Sale 78

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

Technology

Forrester eCommerce

MAY 7, 2024

AI — a catchword and momentous concept — is all-consuming. It demands nearly as much energy as Argentina uses in a year, is the obsession of practically every marketer I meet, and is invoked breathlessly by those who have the most to gain and lose from it.

Consumer 251

Consumer Marketing B2C B2B 251

Retail TouchPoints

MAY 6, 2024

NBCUniversal and Instacart are expanding their existing partnership to include a new retail media workstream that will enable Instacart’s CPG advertisers to connect with consumers via NBCU’s streaming and linear television content. In late 2023, the companies teamed up to include access to NBCU’s streaming platform Peacock as part of the Instacart+ membership package.

Retail 242

Retail Consumer Marketing 242

Salsify

MAY 7, 2024

Consumers are increasingly looking for brands that resonate with their interests and tastes. For example, aesthetics labeled “eclectic grandpa” (the name speaks for itself) and “tomato girl” (Mediterranean-summer inspired) spark the interest of TikTokers who then find ways to integrate them into their lifestyles.

Consumer 78

Consumer Omnichannel eCommerce 78

Forrester eCommerce

MAY 7, 2024

AppGen platforms will integrate the steps of software analysis, development, security, testing, and delivery by providing TuringBots for both low-code and high-code development spanning every step — all while incorporating the principles of agile and DevOps along the way.

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Retail TouchPoints

MAY 7, 2024

69% of consumers go straight to the search bar when they visit an ecommerce site, and their search interactions provide merchants with crucial information about their intent, preferences and needs. Alongside tracking search performance data, analyzing how shoppers use search can deliver deep customer insight for merchants. Everything the shopper does within search is very intentional, with insights delivered much more quickly than behavioral signals, (such as where a shopper browses or hovers on

eCommerce 172

eCommerce Improvements Information Omnichannel 172

Practical eCommerce

MAY 6, 2024

Enabling memory in ChatGPT facilitates personalized responses. The related "temporary chats" option is handy for privacy. The post Using ChatGPT’s Memory Feature appeared first on Practical Ecommerce.

eCommerce 95

eCommerce 95

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

RetailDive

MAY 6, 2024

In addition to education and funding, “The Workshop at Macy’s” provides various opportunities to sell via the department store.

Workshop 105

Workshop Department Stores Supplies 105

Forrester eCommerce

MAY 7, 2024

VMware Has Evolved Over the years, most of the Fortune 5000 have standardized on VMware technologies. However, once Broadcom announced its intent to acquire VMware, many of the tech leaders at these firms, concerned with the acquisition, began exploring options.

Technology 235

Technology Information Operations Customer 235

Retail TouchPoints

MAY 6, 2024

Walmart has simplified the process for shoppers who want to support their local schools with the new Connected Accounts feature on the Box Tops for Education app. Shoppers can now give back by connecting their Walmart account with the Box Tops app, without needing to scan or submit receipts. Families can earn when they download the app, connect their account and buy Box Tops’ participating General Mills products at Walmart, both in-store and online.

Arts 206

Arts Books Download Supplies 206

Wiser

MAY 6, 2024

In the fast-paced retail industry, strategic assortment optimization is essential for maintaining relevance and profitability. Retailers are constantly required to adjust to changing market trends, consumer preferences, and competitive dynamics. Although price intelligence is important, the true foundation of retail success lies in effectively curating a product assortment.

Shipping Costs 78

Shipping Costs Retail Shipping Customer Loyalty 78

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

RetailDive

MAY 6, 2024

None of the warehouse’s 456 associates were harmed during the disaster and are being given resources to help with temporary work relocation.

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Forrester eCommerce

MAY 6, 2024

Welcome back to Forrester’s blog series “50/50,” where we showcase two sides of a B2C marketing issue. This time, we explore how consumers feel about Capital One’s bid to acquire Discover — and how differentiated credit card brands are in the eyes of customers.

B2C 251

B2C Blog Consumer Customer 251

Retail TouchPoints

MAY 6, 2024

Seven years into its most recent comeback, teen fashion retailer Rue21 has filed for its third bankruptcy, citing “the continued growth of online shopping, industry competition, inflation and macroeconomic headwinds.” Over the past two decades the mall-based retailer has struggled to regain the popularity it enjoyed during its heyday in the late ’90s.

Fashion 163

Fashion Toys Operations Information 163

Wiser

MAY 6, 2024

The ‘Perfect Pour’ strategy is not just about serving beer; it’s an orchestrated attempt to enhance the consumer’s experience, aiming to elevate the act of beer consumption into a memorable event that fosters brand loyalty and boosts purchase intent. However, measuring the impact of such a strategy presents unique challenges, particularly when it comes to gathering unbiased, consumer-centric data that accurately reflects the effect of bar staff training on the customer ex

Consumer 78

Consumer Presentation Events Customer Experience 78

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

RetailDive

MAY 6, 2024

The retailer said in court documents that suppliers were not paid, leading to shipment delays, order cancellations and merchandise shortages.

Document 98

Document Operations Retail 98

Forrester eCommerce

MAY 5, 2024

Foundation models are the basis of the generative AI (genAI) revolution. Acquiring foundation models from external providers will soon become the norm. Here is an APAC-focused view of AI foundation models.

Presentation 251

Presentation Technology 251

Retail TouchPoints

MAY 6, 2024

Kohl’s has become the latest retailer to enable same-day delivery via Instacart , allowing customers to have accessories, home goods, skincare and beauty items delivered in as fast as one hour from all 1,172 Kohl’s stores. Shoppers using the Kohl’s Instacart storefront can earn Kohl’s Rewards on these orders, which are priced the same for delivery and in-store purchase.

Department Stores 147

Department Stores Accessories Customer Retail 147

RetailWire

MAY 4, 2024

In the realm of spirits, innovation is often the key to standing out amidst a sea of familiar flavors. Enter Shooting Star Vodka, a groundbreaking concoction that defies convention with its infusion of a truly extraterrestrial ingredient: a meteorite discovered in 1977. This celestial addition has transformed the humble vodka into a cosmic elixir, promising drinkers a taste experience unlike any other.

Other 93

Other 93

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Practical eCommerce

MAY 5, 2024

Much of digital advertising will change when Chrome eliminates third-party cookies. Thus the fear. The post Google’s Cookie Delay Reveals Industry Fears appeared first on Practical Ecommerce.

eCommerce 89

eCommerce Marketing 89

Forrester eCommerce

MAY 7, 2024

I’m pleased to announce the publication of the first of my two generative AI (genAI) Marketing in APAC reports, “The State Of Generative AI For Marketing In Asia Pacific.” The data overview report covers a wide range of topics on APAC marketers’ use of genAI, including adoption, investment, use cases, benefits, challenges, and concerns.

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Retail TouchPoints

MAY 6, 2024

Rebecca Minkoff doesn’t just like taking risks — she’s addicted to it. “It’s all about pushing myself out of my comfort zone continuously,” she said in an interview with Retail TouchPoints. “That’s where I get my adrenaline. I have team members helping me every day, but I’m spearheading the ideation and planning every day. That’s what takes me out of my comfort zone.

Social Media 147

Social Media Books Fashion Consumer 147

RetailDive

MAY 6, 2024

The celebrity couple said the brand offers high quality pet food, lifestyle goods and content.

112

112

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

RetailWire

MAY 5, 2024

Apple's Vision Pro headset, a mixed-reality spatial computing device, has found its way into the arsenals of more than half of the Fortune 100 companies, with over 50% investing in at least one unit. This revelation came during Apple's first quarter 2024 earnings call, where CEO Tim Cook highlighted the enthusiastic reception of their products within the corporate sector.

Marketing 83

Marketing Games eCommerce 83

Forrester eCommerce

MAY 6, 2024

The Forrester Wave™: Commerce Solutions for B2B, Q2 2024 revealed that public clouds helped vendors re-focus on their markets by narrowing what used to be a chasm between being feature rich OR architected for today.

B2B 217

B2B Marketing Customer 217

Retail TouchPoints

MAY 7, 2024

Meta has introduced a series of new generative AI tools to help advertisers automate and scale the “diversification of their creative,” which company executives said is key to seeing success from advertising campaigns on its platforms, including Instagram and Facebook. The company also announced that it will be expanding its Meta Verified subscription plan for businesses in a number of countries with a new tiered pricing model.

Subscription 130

Subscription Recommendation Blog Improvements 130

RetailDive

MAY 6, 2024

The brand also increased its dorm essentials and expanded a collaboration with LoveShackFancy.

Mobile 109

Mobile 109

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS