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The State of Paid Search & PPC Strategy

ROI Revolution

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. Google & Bing PPC Advertising. of the mobile search engine market share.

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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

I’ve been involved in eCommerce since 2001 and I can truly say, A LOT has changed. Here are the top 10 most common challenges faced by eCommerce businesses of all sizes. Amazon is taking over the eCommerce world with their massive online product catalog. What’s your biggest eCommerce challenge? Comment below.

eCommerce 167
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Financial Steps eCommerce Businesses Can Take Now to Weather the COVID-19 Downturn

Inflow Insights

COVID-19 has completely changed consumers’ lives and their buying habits, which has created a lot of uncertainty for consumer-based eCommerce businesses. That’s why it’s critical to take immediate steps to give your eCommerce business the best possible financial footing during the challenging weeks and months ahead.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S.

eCommerce 417
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72 American Business Owners on What Motivated Them To Become Entrepreneurs

BigCommerce

In 1999, Paul’s son Pete created the first Fox Creek Leather website and we have been an ecommerce store ever since. Ecommerce Manager of Terramai, Terramai. Kevin Danaher, ecommerce & Marketing Manager, Stuff2Color. He searched for “Made in America” leather and has stuck to that as the years have gone by.

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234 American Business Owners on Starting, Scaling and Staying Inspired

BigCommerce

In 1999, Paul’s son Pete created the first Fox Creek Leather website and we have been an ecommerce store ever since. – Ecommerce Manager, Terramai. – Kevin Danaher, ecommerce & Marketing Manager at Stuff2Color. He searched for “Made in America” leather and has stuck to that as the years have gone by.