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ActiveCampaign Review: Email Marketing with Marketing Automation

Ecommerce Platforms

If you’ve used this channel long enough, you probably recognize its sheer power at generating leads. As a matter of fact, 80% of retail business owners agree that email marketing is their principal customer retention driver. It goes without saying that email marketing is a mass lead generation channel. Automated series.

Marketing 112
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What is ActiveCampaign and why do you need it?

Email Audience

They’ve been in business since 2003, serving B2B, B2C, and eCommerce customers. ActiveCampaign is built on the idea of driving growth with better customer experiences. And so they’ve created marketing and sales tools for lead generation, lead conversion, and customer retention.