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IPMA’s Announce UpSellit as Nominee for ‘Best Performance Marketing Technology’

UpSellIt

Founded in 2007, the Performance Marketing Awards set out to recognize UK businesses that exemplified performance marketing innovation and excellence. Not limited to a specific industry, UpSellit is able to provide a range of services to its clients that boost conversion and customer retention.

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Direct to Consumer Marketing: The Complete Guide

Ecommerce Platforms

As already mentioned, one of the primary reasons for companies in recent times choosing to go direct-to-consumer is that the conventional retail experience is no longer satisfactory to the modern customer. So it won't be a best practice for direct-to-consumer brands to simply replicate the current customer experience.

Consumer 197
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Direct to Consumer Marketing: The Complete Guide

Ecommerce Platforms

As already mentioned, one of the primary reasons for companies in recent times choosing to go direct-to-consumer is that the conventional retail experience is no longer satisfactory to the modern customer. So it won't be a best practice for direct-to-consumer brands to simply replicate the current customer experience.

Consumer 197
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Ship-to-Store Breaks Down the Barrier Between Physical and eCommerce Retail

ESW

Fareeha Ali at DigitalCommerce360 reports that while eCommerce sales have nearly quadrupled since 2007 (to more than $450 billion), they still account for just 13 percent of total retail sales in the United States. All of this boils down to the fact that ship-to-store, ultimately, is a refinement to the customer experience.