Retail TouchPoints
SEPTEMBER 2, 2020
In 2010, when I founded Vivino, there was no easy way to pick out a good wine and I wanted to solve this using the opinions of wine drinkers — not individual critics. We also increased our customer service resources to help users with order issues since there was a big slowdown in shipping speed.
BigCommerce
MARCH 30, 2018
Heralded as the newest, greatest ecommerce strategy beginning around 2010, subscription box services like BirchBox, Trunk Club and Dollar Shave Club have not only made headlines – they’ve made billions. Low cost for recurring orders. Subscription Ecommerce Factors for Acquisition & Retention. Convenience.
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BigCommerce
FEBRUARY 13, 2018
When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. The cost of entry is lower than ever before. It’s Now or Never. is founded.
BigCommerce
DECEMBER 5, 2017
How is a sinking ship different from a failing ecommerce site? At least the captain can go down with their ship! If you nail these four areas of ecommerce customer acquisition, you should expect to do pretty well at convincing Joe Web Surfer to buy your stuff. What is cost of customer acquisition?
GetElastic
SEPTEMBER 1, 2021
Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. Carla Gonzales ( B2B ecommerce: start with a plan ).
ROI Revolution
SEPTEMBER 4, 2018
The ROI Revolution Ecommerce Marketing Summit has put together a stellar lineup this year! ROI: Over the years, have any of the developments in ecommerce surprised you in any way? Determining which products could support the margins & then layering in the marketplace costs — marketplace fees, shipping, etc.
ROI Revolution
JUNE 7, 2018
At the time (2010), this was unheard of. They offered free shipping, 24 hour support, and the ability to test out 5 pairs of glasses for 5 days, with a free return label to send them back. Cindy went on to mention that in order to increase site traffic, you must think carefully about pricing.
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