Remove 2013 Remove Channel Remove Search Marketing Remove Social Media
article thumbnail

The Definitive Guide to Online Reputation Management

Kissmetrics

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. What if your employees are not social media savvy? — Alex Goot (@alexgoot) March 13, 2013. Easier said than done!

article thumbnail

SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

Kissmetrics

Create a YouTube channel. Start conversations on social. Create a YouTube channel. billion active users each month , making it the world’s second-largest social platform. Let’s take a look at how GoPro’s YouTube channel does this. Start conversations on social. Partner with influencers. YouTube has 1.5

SEO 225
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Performance Max offers new automation and inventory insights on top of a foundation of Smart Shopping and Local campaigns, including the ability to access all of Google’s ad inventory across channels from one campaign. According to our research, 34% of marketing decision-makers feel that automation and AI are top trends for 2022.

Marketing 172
article thumbnail

How To Find An Ecommerce Niche You Can Dominate

eCommerce CEO

As you test, you can add in a blog or social media page to further prove your authority. You can also use this search market research tool and use a repeatable process to understand the realistic rank potential of your target keywords. Having one niche category shows grit and proves your expertise.

eCommerce 103
article thumbnail

The Step-by-Step Guide to Improving Google Rankings Without Getting Penalized

Kissmetrics

Pigeon (July 2014): Worked to integrate local search results like Google Maps. Hummingbird (August 2013): Aimed to understand the context and intent behind a user’s search instead of just looking at the literal words they typed. Penguin (April 2012): Targeted spammers and sites that buy unnatural links to boost their rankings.