Kissmetrics

APRIL 23, 2021

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. What if your employees are not social media savvy? — Alex Goot (@alexgoot) March 13, 2013. confession.

Definition 362

Definition Management Social Media SEO 362

Kissmetrics

MAY 21, 2018

This site, which has a reputation for sharing feel-good viral videos, gets almost 43% of their traffic from social and less than 19% from search. Groups of consumers all use the web differently. Some like to get their content from friends or influencers on social. Start conversations on social.

SEO 225

SEO Social Media Blog Channel 225

ROI Revolution

APRIL 12, 2022

Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. from 2019 to 2020 to pass $58 billion, US search ad spending grew 46% in 2021 to reach $84.7 Comparatively, mobile organic search engine visits made up just 56% of all visits in Q1 2020.

Marketing 172

Marketing Social Media White Paper SEO 172

Kissmetrics

JANUARY 21, 2021

Pigeon (July 2014): Worked to integrate local search results like Google Maps. Hummingbird (August 2013): Aimed to understand the context and intent behind a user’s search instead of just looking at the literal words they typed. There’s a strong connection between mobile and local search.

Improvements 363

Improvements SEO Social Media Mobile 363