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Sears must think we’re stupid or gullible. Here’s why.

Steve Dennis

In 2014, I lampooned the futility of their efforts in an April Fool’s post and went on CNBC arguing that investors would be better served by a swift liquidation rather than perpetuating an increasingly delusional strategy that only served to lower asset values. Suggesting anything else defies credulity.

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The Realities of Selling on Amazon: A Practical Guide for Founders

eCommerceFuel

Overview: The plan is to sell a product on Amazon US as a private label using the Fulfillment by Amazon (FBA) model. The product will be standard size, light enough to ship by air, and 500 units will be purchased for sale. The total landed cost of the item is $4, and the aim is to get a 100% Return on Investment.

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The Realities of Selling on Amazon: A Practical Guide for Founders

eCommerceFuel

Overview: The plan is to sell a product on Amazon US as a private label using the Fulfillment by Amazon (FBA) model. The product will be standard size, light enough to ship by air, and 500 units will be purchased for sale. The total landed cost of the item is $4, and the aim is to get a 100% Return on Investment.