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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. eCommerce PPC Metrics.

PPC 162
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See What Happens When Boathouse Uses Intelligent Digital Marketing to Boost Sales

Demac Media

The Demac team was able to use Google Adwords intelligently and cost efficiently to help Boathouse get a 10x on average return on investment, and a 1000% return on ad spend (ROAS) since 2016. Right Place, Perfect Time. Related: Why a Holistic SEM Approach Makes for Guaranteed Growth. Connecting Online with Offline.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. February 25 update.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Social media advertising stats + trends in the face of COVID-19. Around half of adults were using social media more at the beginning of the pandemic , with strong increases in engagement across Facebook, Instagram, and Snapchat. One of the biggest shocks to the world of social media last year was the growth of TikTok.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. February 25 update.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Social media + COVID-19 trends. March 11 update. February 25 update.

eCommerce 148