2017 Channel eCommerce Marketing PPC 
BigCommerce
JULY 13, 2017
In fact, eBay has quite a few things going for it in comparison to other channels you might consider. Don’t wait until right before the holiday season to test out the eBay channel. 96.44% increase in revenue through eBay + BigCommerce integration as of 2017. increase in revenue through eBay + BigCommerce integration as of 2017.
Klaviyo
DECEMBER 5, 2017
2017 is soon to be a thing of the past, crazy right? While it may be hard to believe the end of the year is here (and the busiest time for ecommerce stores), the end is near. You may be wondering, what’s on the horizon for ecommerce marketing in 2018? What are your predictions for the state of ecommerce marketing in 2018?
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BigCommerce
JUNE 6, 2017
Think about it — if you have one static ad displayed across all channels you’ll induce “banner blindness” — especially without a frequency limit in place. million Americans are planning to use ad blocker in 2017! Buyer and Recency Segments are running on Facebook Advertising and AdWords channels. Retargeting Channels.
ROI Revolution
JULY 6, 2017
Looking at how data centric success is generally measured, we’ve put together a list of the 6 most valuable KPIs ecommerce businesses should monitor for 2017. It’s important to determine what percentage of your traffic is coming from search engines, social channels, and any other places you advertise. Customer Lifetime Value.
BigCommerce
NOVEMBER 28, 2017
Now, it’s time to pick, pack, ship and take a look at your marketing campaigns to see which won, which lost and what that may mean for your 2018 marketing initiatives. It’s also time to check out what happened at large in the ecommerce industry during Cyber Week 2017. Cyber Week 2017 Trends. Niche PPC Strategies.
ecomdash
DECEMBER 26, 2018
Ahead of a promotional period like Black Friday, you can match any affiliate links and banner ads so that they’re consistent with your other marketing channels. All of your ecommerce marketing tactics should work together harmoniously, and affiliate marketing is a puzzle piece that fits nicely.
BigCommerce
DECEMBER 13, 2017
From there, we can use Amazon PPC to gather data on which terms help our listing convert and optimize for those keywords. You drive internal traffic via Amazon PPC and external traffic via outside ads like Facebook , Google AdWords, etc. My two favorite tools are Helium 10 – Magnet and Keyword Inspector.
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