eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs
Inflow Insights
JANUARY 15, 2020
This suggests that more people are using their smartphone to browse and search for products, but they complete their purchase on desktop (as other studies like Wolfgang Digital’s 2019 KPI Report have pointed out). Bounce Rate and Cart Abandonment. What should your bounce rate and cart abandonment rates be? Fast site speed.
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