2019 Conversion Optimization SEO Shopping Carts 
Inflow Insights
AUGUST 18, 2021
10 Conversion Rate Strategies to Test for the 2021 Holiday Season. Last year, the eCommerce conversion rate for Black Friday was only 2.3% — a significant drop from 2019’s rate of 5.13%. Our clients typically experience traffic increases during the holidays, such as this 100,000 sessions increase at the start of December 2019.
Inflow Insights
JANUARY 15, 2020
Search Engine Optimization (SEO). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Bounce Rate and Cart Abandonment. Fast site speed.
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Inflow Insights
JANUARY 7, 2020
But in this post, we’ll reveal a brand that achieved a conversion lift above Norton and McAfee in our 2019 testing of trust badges. In other words, it’s important to display the trustmark on each webpage — including the homepage, any landing page, the shopping cart, and checkout.
Ecommerce Platforms
APRIL 28, 2018
42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% 39% of client-side marketers said conversion optimization is a top digital marketing priority. Emarketer, 2018). Search Engine Optimization.
Ecommerce Platforms
JANUARY 23, 2020
In October 2019, Shopify surpassed over one million merchants across the globe! Excellent SEO features. The ‘abandoned cart' tool is better than most. Its SEO functionality leaves a lot to be desired (for instance, it's hard to add and edit rich snippets). You can't re-name images for better SEO optimization.
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